Iron Man Costume
FailDemand is soft, at -59.9% this quarter, so Iron Man Costume is a Fail.
- Flapen Score
- 35 / 100Ranks 2,174 of 2,461 Fashion niches · −13 vs the category median of 4835
- Market size
- £62K/yr134K searches / yr
- 90-day growth
- -59.9%search demand this quarter
- Competition
- 59%top-5 click share · 3 brands · 63 sellers
Flapen Score
Iron Man Costume against its category
The dotted line is the Fashion average. Past it, Iron Man Costume is stronger. Inside it, weaker.
Market
The Iron Man Costume market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Iron Man Costume 134K times last year and spent an estimated £62K. All 3 brands take every click. Flapen scores it 35 out of 100, a Fail.
01 · Demand
2.3% of searches ended in a purchase last week.
Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -59.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £62K a year.
- Searches, last 12 months
- 134K
- Growth, 90 days vs prior 90
- -59.9%
- Conversion, latest week
- 2.3%
- Market size, estimated
- £62Ka year
- Top search term
- iron man costume80K searches a year
02 · Price
A sale here is worth £20.66.
Listings sell for £20.66 on average, from £6.97 to £51.03. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £20.66 that is £2K to £5K a year per listing.
- Average price
- £20.66inside the $15 to $100 sweet spot
- Price range
- £6.97–£51.03
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£5K
- Returns
- 2.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
41% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 13.6% of listings are out of stock. The average listing ranks #565 within Boys. It carries 945 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 41%
- Prime listings
- 95%
- Out of stock, average day
- 13.6%
- Average rank
- #565in Boys
- Average rating
- 4.40 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 945per listing
- Listings tracked
- 22
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Iron Man Costume products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Marvel PJs for Boys | Avengers Pyjamas for Kids | Hulk and Iron Man Pyjama Multipack Multicoloured Age 7 to 8 Years
- Price
- £14.06
- Rating
- 4.3/5
- Reviews
- 2,017
- Age
- 7y ago

Rubies Official 700670S000 Small Childs Boys Deluxe Iron Man Costume Marvel Avengers Endgame
- Price
- £21.66
- Rating
- 4.4/5
- Reviews
- 2,183
- Age
- 7y ago

Rubies Official Avengers Endgame Iron Man Deluxe Child Costume - Small Age 3-4 Height 117 cm Halloween
- Price
- £14.57
- Rating
- 4.5/5
- Reviews
- 1,083
- Age
- 7y ago

Rubies Official Avengers Endgame Iron Man Classic Child Costume - Medium Age 5-7 Height 132 cm Halloween
- Price
- £18.06
- Rating
- 4.3/5
- Reviews
- 1,204
- Age
- 7y ago

Rubies 301732S Iron ManChilds Costume Man Kids Fancy Dress Boys Multi 7-8 Years Halloween
- Price
- £20.34
- Rating
- 4.2/5
- Reviews
- 114
- Age
- 2y ago
Trending
90-day click momentum
Marvel PJs for Boys | Avengers Pyjamas for Kids | Hulk and Iron Man Pyjama Multipack Multicoloured Age 7 to 8 Years
- Price
- £14.06
- Rating
- 4.3/5
- Reviews
- 2,017
- Age
- 7y ago

Marvel Boys Avengers Swimsuit Captain America Costume Rash Guard Multicoloured 4-5 Years
- Price
- £13.50
- Rating
- 4.7/5
- Reviews
- 1,702
- Age
- 9y ago

Marvel PJs for Boys | Avengers Pyjamas for Kids | Hulk and Iron Man Pyjama Multipack Multicoloured Age 4 to 5 Years
- Price
- £19.80
- Rating
- 4.3/5
- Reviews
- 2,017
- Age
- 7y ago

Rubies 301732S Iron ManChilds Costume Man Kids Fancy Dress Boys Multi 7-8 Years Halloween
- Price
- £20.34
- Rating
- 4.2/5
- Reviews
- 114
- Age
- 2y ago

Marvel PJs for Boys | Avengers Pyjamas for Kids | Hulk and Iron Man Pyjama Multipack Multicoloured Age 2 to 3 Years
- Price
- £20.07
- Rating
- 4.3/5
- Reviews
- 2,017
- Age
- 7y ago
Newest
by launch date
Marvel Iron Man Official Hoodie for Boys 100% Cotton 4-5 Years: 110cm Red
- Price
- £13.12
- Rating
- 4.6/5
- Reviews
- 20
- Age
- 10mo ago

Marvel Iron Man Onesie | Boys 8-9 Years Red
- Price
- £20.06
- Rating
- 4.2/5
- Reviews
- 48
- Age
- 1y ago

Marvel Iron Man Onesie | Boys 10-11 Years Red
- Price
- £20.79
- Rating
- 4.2/5
- Reviews
- 48
- Age
- 1y ago

Marvel Iron Man Onesie | Boys 9-10 Years Red
- Price
- £21.58
- Rating
- 4.2/5
- Reviews
- 48
- Age
- 1y ago

Marvel Iron Man Onesie | Boys 2-3 Years Red
- Price
- £20.25
- Rating
- 4.2/5
- Reviews
- 48
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
3 falling
Sellers
63
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
59%
Top 20: 98%
Open market
0%
- Rubies63%
- Marvel36%
- Hasbro1%
Demand
Iron Man Costume search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Nov · busiest ÷ quietest = 5.0× · 9 of 12 months tracked
Search terms
Top Iron Man Costume search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- iron man costume80K/yr
- iron man suit12K/yr
- ironman costume for kids17K/yr
- iron man costume kids20K/yr
- kids iron man costume4K/yr
Reviews and returns
What reviews say buyers love and hate about Iron Man Costume
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
so very tight
Massive sizes
is small size
Possibly the least breathable fabric Ive ever encountered
Not keen on the fabric
Not expecting it to last years
Love
Perfect fit
sizing good too
fits an adults head
Excellent quality costume
Great costume, grandson loved it, good quality mask
Amazing quality
Everything was spot on
Item as stated
the value for money is good
Good value
Great price compared to some sites
A present
Return
2.7% Return rate 88% Fixable by listing
so very tight
Massive sizes
is small size
Not keen on the fabric
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Iron Man Costume questions
Answered from the same tracked data.









