Hulk Costume
FailDemand is soft, at -60.5% this quarter, so Hulk Costume is a Fail.
- Flapen Score
- 35 / 100Ranks 2,174 of 2,461 Fashion niches · −13 vs the category median of 4835
- Market size
- £46K/yr166K searches / yr
- 90-day growth
- -60.5%search demand this quarter
- Competition
- 51%top-5 click share · 5 brands · 32 sellers
Flapen Score
Hulk Costume against its category
The dotted line is the Fashion average. Past it, Hulk Costume is stronger. Inside it, weaker.
Market
The Hulk Costume market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Hulk Costume 166K times last year and spent an estimated £46K. All 5 brands take every click. Demand peaks in Mar–Oct–Nov–Dec. Flapen scores it 35 out of 100, a Fail.
01 · Demand
1.6% of searches ended in a purchase last week.
Shoppers searched for this 166K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -60.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £46K a year.
- Searches, last 12 months
- 166K
- Growth, 90 days vs prior 90
- -60.5%
- Conversion, latest week
- 1.6%
- Market size, estimated
- £46Ka year
- Peak month
- October4.7× the quietest month
- Top search term
- hulk costume94K searches a year
02 · Price
A sale here is worth £17.17.
Listings sell for £17.17 on average, from £7.96 to £31.66. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £17.17 that is £0 to £2K a year per listing.
- Average price
- £17.17inside the $15 to $100 sweet spot
- Price range
- £7.96–£31.66
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 2.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
65% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #347 within Boys. It carries 927 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 65%
- Prime listings
- 96%
- Out of stock, average day
- 9.3%
- Average rank
- #347in Boys
- Average rating
- 4.50 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 927per listing
- Listings tracked
- 26
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Hulk Costume products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Textiles 4 Home Boys Avengers Long Pyjamas Novelty Nightwear Hulk (2 to 8 Years) (as8 age 7_years 8_years regular) Green
- Price
- £7.96
- Rating
- 4.6/5
- Reviews
- 190
- Age
- 3y ago

Textiles 4 Home Boys Avengers Long Pyjamas Novelty Nightwear Hulk (2 to 8 Years) (as8 age 5_years 6_years regular) Green
- Price
- £9.71
- Rating
- 4.6/5
- Reviews
- 190
- Age
- 3y ago

Rubies Official Avengers Endgame Hulk Deluxe Child Costume - Medium Age 5-7 Height 132 cm Halloween
- Price
- £22.37
- Rating
- 4.6/5
- Reviews
- 1,234
- Age
- 7y ago

Rubies Official Marvel Spidey and His Amazing Friends Hulk Deluxe Toddler Costume Kids Superhero Fancy Dress Age 3-4 Years (702737) Halloween
- Price
- £19.96
- Rating
- 4.4/5
- Reviews
- 469
- Age
- 5y ago

Marvel PJs for Boys | Avengers Pyjamas for Kids | Hulk and Iron Man Pyjama Multipack Multicoloured Age 7 to 8 Years
- Price
- £14.06
- Rating
- 4.3/5
- Reviews
- 2,017
- Age
- 7y ago
Trending
90-day click momentum
Disney Store Official Incredible Hulk Costume for Kids Marvel Superhero Fancy Dress Outfit
- Price
- £31.66
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 3mo ago

Disney Store Official Incredible Hulk Costume for Kids Marvel Superhero Fancy Dress Outfit
- Price
- £30.86
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 3mo ago

Marvel Boys The Incredible Hulk Pyjamas Green Age 9 to 10 Years
- Price
- £11.47
- Rating
- 4.6/5
- Reviews
- 1,275
- Age
- 7y ago

Marvel Boys The Incredible Hulk Swim Set Green Age 6-7 Years
- Price
- £12.21
- Rating
- 4.4/5
- Reviews
- 944
- Age
- 7y ago

Marvel Boys Pyjamas The Incredible Hulk Black 6-7 Years
- Price
- £13.05
- Rating
- 4.7/5
- Reviews
- 2,135
- Age
- 8y ago
Newest
by launch date
Disney Store Official Incredible Hulk Costume for Kids Marvel Superhero Fancy Dress Outfit
- Price
- £30.86
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 3mo ago

Disney Store Official Incredible Hulk Costume for Kids Marvel Superhero Fancy Dress Outfit
- Price
- £31.66
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 3mo ago

NTGFU Hero Hands with Capes Mask Power Fists Gloves with Built-In Cotton Hero Costume for kids Birthday Christmas Halloween Suit
- Price
- £20.84
- Rating
- 4.2/5
- Reviews
- 7
- Age
- 1y ago

Rubies 301731S Hulk Childs Costume Kids Fancy Dress Boys Multi 7-8 Years Halloween
- Price
- £18.49
- Rating
- 4.3/5
- Reviews
- 87
- Age
- 2y ago

Rubies 301735XS Hulk Deluxe Kids Fancy Dress Boys Multicolour 5-6 Years Halloween
- Price
- £23.79
- Rating
- 4.4/5
- Reviews
- 293
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 falling
Sellers
32
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
51%
Top 20: 91%
Open market
0%
- Textiles 4 Home38%
- Marvel29%
- Rubies26%
- Disney Store5%
- NTGFU2%
- Open — no brand owns it (0%)
Demand
Hulk Costume search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Oct, Nov, Dec · busiest ÷ quietest = 4.7×
Search terms
Top Hulk Costume search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hulk costume94K/yr
- hulk costume 3-420K/yr
- hulk costume 4-5 years17K/yr
- children hulk costume4K/yr
- hulk costume kids6K/yr
- hulk costume for kids5K/yr
- hulk costume 5-68K/yr
- hulk costume 2-3 years5K/yr
- kids hulk costume4K/yr
- hulk fancy dress3K/yr
Reviews and returns
What reviews say buyers love and hate about Hulk Costume
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not keen on the fabric
Possibly the least breathable fabric Ive ever encountered
so very tight
Love
Sizing is good
size great
Son loves it, fits well
Overall great appearance
Excelent quality great for halloween
Great quality
Great value for money
Good value
Great price
they wash nice too
as described
Item as stated
Return
2.0% Return rate 81% Fixable by listing
so very tight
Not keen on the fabric
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hulk Costume questions
Answered from the same tracked data.









