Huggy Wuggy

Shoppers searched for this 765K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -40.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £74K a year.

Searches, last 12 months

765K

Growth, 90 days vs prior 90

-40.5%

Conversion, latest week

0.5%

Market size, estimated

£74Ka year

Peak month

March4.4× the quietest month

Top search term

poppy playtime500K searches a year

Listings sell for £18.66 on average, from £9.92 to £47.91. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £18.66 that is £2K to £5K a year per listing.

Average price

£18.66inside the $15 to $100 sweet spot

Price range

£9.92–£47.91

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

£2K–£5K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

47% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 17.4% of listings are out of stock. The average listing ranks #336 within Boys. It carries 108 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

47%

Prime listings

87%

Out of stock, average day

17.4%

Average rank

#336in Boys

Average rating

4.59 starsAmazon United Kingdom average 4.36 stars

Average reviews

108per listing

Listings tracked

15

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

2Amazon's first-year sales bar

Average brand age

23 months