Horse Riding Boots
FailBuyers convert on only 0.4% of searches, so Horse Riding Boots is a Fail.
- Flapen Score
- 44 / 100Ranks 1,609 of 2,461 Fashion niches · −4 vs the category median of 4844
- Market size
- £44K/yr267K searches / yr
- 90-day growth
- -13.6%search demand this quarter
- Competition
- 20%top-5 click share · 18 brands · 59 sellers
Flapen Score
Horse Riding Boots against its category
The dotted line is the Fashion average. Past it, Horse Riding Boots is stronger. Inside it, weaker.
Market
The Horse Riding Boots market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Horse Riding Boots 267K times last year and spent an estimated £44K. The top 5 brands take 76% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 267K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -13.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.
- Searches, last 12 months
- 267K
- Growth, 90 days vs prior 90
- -13.6%
- Conversion, latest week
- 0.4%
- Market size, estimated
- £44Ka year
- Peak month
- October2.0× the quietest month
- Top search term
- horse riding boots92K searches a year
02 · Price
A sale here is worth £45.53.
Listings sell for £45.53 on average, from £12.35 to £183.26. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £45.53 that is £0 to £5K a year per listing.
- Average price
- £45.53inside the $15 to $100 sweet spot
- Price range
- £12.35–£183.26
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£5K
- Returns
- 7.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
65% of listings pay for placement with sponsored ads. 42% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #136 within Boys. It carries 573 reviews at 4.25 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 65%
- Prime listings
- 42%
- Out of stock, average day
- 9.8%
- Average rank
- #136in Boys
- Average rating
- 4.25 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 573per listing
- Listings tracked
- 106
04 · Newcomers
0 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 11
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Horse Riding Boots products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Athena Tall Laced Riding Boots for Women Synthetic Vegan Leather Stretch Calf Zip-Up Non-Slip Sole Standard & Wide Fit (Black UK Footwear Size System Adult Women Numeric Medium 6)
- Price
- £47.94
- Rating
- 3.7/5
- Reviews
- 26
- Age
- 1y ago

Lilley Marcy Womens Black Buckle Riding Boot - Size 4 UK - Black
- Price
- £17.37
- Rating
- 4.4/5
- Reviews
- 1,390
- Age
- 5y ago

Athena Kids Tall Riding Boots Synthetic Vegan Leather Stretch Calf Zip-Up Non-Slip Sole Girls & Boys Horse Riding Boots (UK 113) (Black UK Footwear Size System Big Kid Numeric Medium 13)
- Price
- £48.93
- Rating
- 3.3/5
- Reviews
- 5
- Age
- 1y ago

Harry Hall Buxton Jodhpur Horse Riding Boots Childs Size 1 Black | Equestrian Leather Shoes Competition Yard Boys Girls
- Price
- £36.64
- Rating
- 4.6/5
- Reviews
- 22
- Age
- 14y ago

Rhinegold Nebraska Equestrian Horse Riding Long Boots - Black (Size 7) - Wide Fit Unisex Synthetic Knee High Boots for Men & Women with Rear Zip. Wide Calf Knee High Boots
- Price
- £49.24
- Rating
- 4.2/5
- Reviews
- 172
- Age
- 1y ago
Trending
estimated 90-day click momentum
Gaia Zipped Synthetic Jodhpur Boots Vegan Short Horse Riding Boot with Front Zip Metal Shank Support & Elasticated Gussets (Black 6 UK Footwear Size System Adult Women Alpha Medium One Size)
- Price
- £28.48
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Gaia Zipped Synthetic Jodhpur Boots Vegan Short Horse Riding Boot with Front Zip Metal Shank Support & Elasticated Gussets (Black 8 UK Footwear Size System Adult Women Alpha Medium One Size)
- Price
- £28.51
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

LeMieux Field Riding Boots - Womens Long Leather Horse Riding Boots - Short Calf Height - Regular Calf Width - Black - UK6.5
- Price
- £183.11
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago

DREAM PAIRS Women Wellington Boots Comfortable Chelsea Rain Boots for Hiking Yard Work Mucker Style Outdoor Activities Size 5 Black SDRB2405W-E
- Price
- £20.60
- Rating
- 4.3/5
- Reviews
- 697
- Age
- 2y ago

Harry Hall Childrens Buxton Jodhpur Boot Leather Lined Cushioned Insole Pull-On Design Resin Rubber Sole Riding & Everyday Wear - Black 2
- Price
- £34.38
- Rating
- 4.6/5
- Reviews
- 22
- Age
- 14y ago
Newest
by launch date
Gaia Zipped Synthetic Jodhpur Boots Vegan Short Horse Riding Boot with Front Zip Metal Shank Support & Elasticated Gussets (Black 8 UK Footwear Size System Adult Women Alpha Medium One Size)
- Price
- £28.51
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Gaia Zipped Synthetic Jodhpur Boots Vegan Short Horse Riding Boot with Front Zip Metal Shank Support & Elasticated Gussets (Black 6 UK Footwear Size System Adult Women Alpha Medium One Size)
- Price
- £28.48
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

LeMieux Field Riding Boots - Womens Long Leather Horse Riding Boots - Short Calf Height - Regular Calf Width - Black - UK6.5
- Price
- £183.11
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago

Athena Tall Laced Riding Boots for Women Synthetic Vegan Leather Stretch Calf Zip-Up Non-Slip Sole Standard & Wide Fit (Black UK Footwear Size System Adult Women Numeric Medium 6)
- Price
- £47.94
- Rating
- 3.7/5
- Reviews
- 26
- Age
- 1y ago

Athena Kids Tall Riding Boots Synthetic Vegan Leather Stretch Calf Zip-Up Non-Slip Sole Girls & Boys Horse Riding Boots (UK 113) (Black UK Footwear Size System Big Kid Numeric Medium 13)
- Price
- £48.93
- Rating
- 3.3/5
- Reviews
- 5
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 20% of clicks, no more. An open shelf where new products get seen.
Brands
18 flat
Sellers
59
Est. top-5 brand share
76%
Top 20: 100%
Est. top-5 click share
20%
Top 20: 47%
Open market
19%
- Englander Equestrian32%
- Rhinegold15%
- DREAM PAIRS12%
- Harry Hall11%
- LeMieux6%
- Shires5%
Demand
Horse Riding Boots search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.0×
Search terms
Top Horse Riding Boots search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- horse riding boots92K/yr
- riding boots73K/yr
- horse riding boots kids9K/yr
- equestrian boots13K/yr
- kids horse riding boots7K/yr
- kids riding boots8K/yr
- girls horse riding boots8K/yr
- riding boots size 68K/yr
- mens riding boots8K/yr
- riding boots size 57K/yr
Reviews and returns
What reviews say buyers love and hate about Horse Riding Boots
We read the reviews and the return reasons for every product selling here.
“Too big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Horse Riding Boots questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









