Horse Costume

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -29.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £50K a year.

Searches, last 12 months

80K

Growth, 90 days vs prior 90

-29.5%

Conversion, latest week

3.1%

Market size, estimated

£50Ka year

Peak month

October3.1× the quietest month

Top search term

horse costume35K searches a year

Listings sell for £20.36 on average, from £6.45 to £33.66. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £20.36 that is £0 to £2K a year per listing.

Average price

£20.36inside the $15 to $100 sweet spot

Price range

£6.45–£33.66

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

3.3%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 23.5% of listings are out of stock. The average listing ranks #1,200 within Nightwear. It carries 186 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

85%

Out of stock, average day

23.5%

Average rank

#1,200in Nightwear

Average rating

4.24 starsAmazon United Kingdom average 4.36 stars

Average reviews

186per listing

Listings tracked

34

11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

2Amazon's first-year sales bar

Average brand age

36 months