Heated Scarf
FailDemand is soft, at -80.5% this quarter, so Heated Scarf is a Fail.
- Flapen Score
- 45 / 100Ranks 1,513 of 2,461 Fashion niches · −3 vs the category median of 4845
- Market size
- £13K/yr111K searches / yr
- 90-day growth
- -80.5%search demand this quarter
- Competition
- 46%top-5 click share · 18 brands · 23 sellers
Flapen Score
Heated Scarf against its category
The dotted line is the Fashion average. Past it, Heated Scarf is stronger. Inside it, weaker.
Market
The Heated Scarf market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Heated Scarf 111K times last year and spent an estimated £13K. The top 5 brands take 65% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 111K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -80.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £13K a year.
- Searches, last 12 months
- 111K
- Growth, 90 days vs prior 90
- -80.5%
- Conversion, latest week
- 0.8%
- Market size, estimated
- £13Ka year
- Peak month
- December68.8× the quietest month
- Top search term
- heated scarf54K searches a year
02 · Price
A sale here is worth £15.84.
Listings sell for £15.84 on average, from £5.19 to £48.24. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £15.84 that is £0 to £2K a year per listing.
- Average price
- £15.84inside the $15 to $100 sweet spot
- Price range
- £5.19–£48.24
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 54.6% of listings are out of stock. The average listing ranks #521 within Accessories. It carries 464 reviews at 4.15 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 93%
- Out of stock, average day
- 54.6%
- Average rank
- #521in Accessories
- Average rating
- 4.15 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 464per listing
- Listings tracked
- 30
04 · Newcomers
0 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 8
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Heated Scarf products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
ORORO Heated Scarf for Women Men Up to 12 Hours of Warmth Electric Neck Heating Pad with USB C Rechargeable Battery (Grey)
- Price
- £48.24
- Rating
- 3.1/5
- Reviews
- 13
- Age
- 1y ago

vapesoon Heated Scarf with 3 Heating Levels and Power Bank Warm Winter Scarf for Men Women Camping Hiking Skiing Christmas Valentine
- Price
- £20.53
- Rating
- 4.4/5
- Reviews
- 325
- Age
- 1y ago

vapesoon Heated Scarf with 6000mAh Battery Fashionable and Warm Unisex - Ideal for Strolling Camping Work Thanksgiving Christmas and More
- Price
- £22.09
- Rating
- 4.2/5
- Reviews
- 36
- Age
- 1y ago

Mahiot Usb Heated Scarf for Women and Men Electric Heated Neck Warmer with 5000mAh Power Bank 3 Heating Levels Rechargeable Battery Powered Scarf for Outdoor Camping Hiking Skiing (Pink)
- Price
- £17.14
- Rating
- 3.4/5
- Reviews
- 24
- Age
- 9mo ago

Mahiot Usb Heated Scarf for Women and Men Electric Heated Neck Warmer with 5000mAh Power Bank 3 Heating Levels Rechargeable Battery Powered Scarf for Outdoor Camping Hiking Skiing (Grey)
- Price
- £15.44
- Rating
- 3.4/5
- Reviews
- 24
- Age
- 9mo ago
Trending
estimated 90-day click momentum
Heritage Traditions 100% Pure Wool Tartan Scarf Check Scarf for Men & Women Scottish Scarf Men Style Womens Wool Scarf with Soft Brushed Finish & Fringe (Camel Rose)
- Price
- £19.50
- Rating
- 4.6/5
- Reviews
- 1,516
- Age
- 5y ago

Mahiot Usb Heated Scarf for Women and Men Electric Heated Neck Warmer with 5000mAh Power Bank 3 Heating Levels Rechargeable Battery Powered Scarf for Outdoor Camping Hiking Skiing (Grey)
- Price
- £15.44
- Rating
- 3.4/5
- Reviews
- 24
- Age
- 9mo ago

ehsbuy Fleece Neck Warmer Thermal Snoods Unisex Thick Winter Cold Weather Knitted Circle Scarf for Cycling Motocycle Sports
- Price
- £6.31
- Rating
- 4.5/5
- Reviews
- 3,970
- Age
- 5y ago

Multi-Purpose Heated Scarf with Builtin 5000mAh Power Bank Adjustable Warmth (3 Levels) 8 Hour Heating Ideal for Camping Biking & More Grey
- Price
- £16.68
- Rating
- 4.4/5
- Reviews
- 51
- Age
- 1y ago

Heritage Traditions 100% Pure Wool Tartan Scarf Check Scarf for Men & Women Scottish Scarf Men Style Womens Wool Scarf with Soft Brushed Finish & Fringe
- Price
- £19.51
- Rating
- 4.6/5
- Reviews
- 1,516
- Age
- 5y ago
Newest
by launch date
Sash & Bloom Heated Scarf in Slate - With Heated Pockets - Muscles & Joints Pain Relief - Rechargeable Battery Pack - Fast & Adjustable Heat - Lightweight Design - Auto Shut-Off - Machine Washable
- Price
- £26.41
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 8mo ago

Mahiot Usb Heated Scarf for Women and Men Electric Heated Neck Warmer with 5000mAh Power Bank 3 Heating Levels Rechargeable Battery Powered Scarf for Outdoor Camping Hiking Skiing (Pink)
- Price
- £17.14
- Rating
- 3.4/5
- Reviews
- 24
- Age
- 9mo ago

Mahiot Usb Heated Scarf for Women and Men Electric Heated Neck Warmer with 5000mAh Power Bank 3 Heating Levels Rechargeable Battery Powered Scarf for Outdoor Camping Hiking Skiing (Grey)
- Price
- £15.44
- Rating
- 3.4/5
- Reviews
- 24
- Age
- 9mo ago

Healifty Heated Scarf for Women Men Winter Electric Heated Neck Scarf with 3 Heating Levels USB Recharge Washable Heated Scarves Grid Soft Heating Pad for Outdoor Camping Hiking Skiing
- Price
- £15.88
- Rating
- 3.7/5
- Reviews
- 4
- Age
- 9mo ago

LANMOU Heated Scarf for Women Men USB Rechargeable Heated Scarf with Power Bank 6600 mAh Fast Heating Heateds Warm and Comfortable Soft Feel
- Price
- £12.94
- Rating
- 3.9/5
- Reviews
- 18
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 rising
Sellers
23
Est. top-5 brand share
65%
Top 20: 100%
Est. top-5 click share
46%
Top 20: 88%
Open market
28%
- vapesoon21%
- ORORO17%
- Mahiot13%
- Evolpor7%
- Agatige7%
- ehsbuy7%
Demand
Heated Scarf search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 68.8×
Search terms
Top Heated Scarf search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- heated scarf54K/yr
- heated scarf for women35K/yr
- heated scarf for men13K/yr
- heated scarf for women rechargeable5K/yr
- heated scarf with power bank4K/yr
Reviews and returns
What reviews say buyers love and hate about Heated Scarf
We read the reviews and the return reasons for every product selling here.
“Doesnt fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Heated Scarf questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









