Hayayu
MaybeReturns run at only 1.0% of orders. But buyers convert on only 1.5% of searches, so Hayayu is a Maybe.
- Flapen Score
- 59 / 100Top 14% of 2,461 Fashion niches · +11 vs the category median of 4859
- Market size
- £254K/yr609K searches / yr
- 90-day growth
- +1.0%search demand this quarter
- Competition
- 22%top-5 click share · 28 brands · 33 sellers
Flapen Score
Hayayu against its category
The dotted line is the Fashion average. Past it, Hayayu is stronger. Inside it, weaker.
Market
The Hayayu market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Hayayu 609K times last year and spent an estimated £254K. The top 5 brands take 74% of clicks. Demand peaks in Jan–Feb–Mar. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
1.5% of searches ended in a purchase last week.
Shoppers searched for this 609K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £254K a year.
- Searches, last 12 months
- 609K
- Growth, 90 days vs prior 90
- +1.0%
- Conversion, latest week
- 1.5%
- Market size, estimated
- £254Ka year
- Peak month
- February2.9× the quietest month
- Top search term
- 56x45x25 cabin bag86K searches a year
02 · Price
A sale here is worth £28.71.
Listings sell for £28.71 on average, from £10.92 to £48.48. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At £28.71 that is £0 to £3K a year per listing.
- Average price
- £28.71inside the $15 to $100 sweet spot
- Price range
- £10.92–£48.48
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£3K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 35% ship with Prime. On an average day, 18.3% of listings are out of stock. The average listing ranks #77 within Luggage & Travel Gear. It carries 2,497 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 35%
- Out of stock, average day
- 18.3%
- Average rank
- #77in Luggage & Travel Gear
- Average rating
- 4.36 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,497per listing
- Listings tracked
- 96
04 · Newcomers
Amazon counts 4 of last year's 13 launches as successful.
13 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 13
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Hayayu products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Flight Knight 56x45x25 EasyJet Cabin Bag Jet2 British Airways Suitcase - Lightweight Small Durable 4-Wheel Cabin Case Maximum Carry-On Size ABS Hard Shell 10kg Hand Luggage Bag- 56 x 45 x 25
- Price
- £39.04
- Rating
- 4.3/5
- Reviews
- 6,478
- Age
- 3y ago

Flight Knight 56x45x25 EasyJet Cabin Bag Jet2 British Airways Suitcase - Lightweight Small Durable 4-Wheel Cabin Case Maximum Carry-On Size ABS Hard Shell 10kg Hand Luggage Bag- 56 x 45 x 25
- Price
- £38.32
- Rating
- 4.3/5
- Reviews
- 6,478
- Age
- 3y ago

Cabin Max Anode 56x45x25 cm Carry On Hand Luggage Suitcase - Lightweight Hard Shell 4 Wheels Combination Lock Suitable for Jet 2 BA Easyjet (56L Graphite 56 x 45 x 25 cm)
- Price
- £47.21
- Rating
- 4.3/5
- Reviews
- 321
- Age
- 2y ago

Flight Knight 56x45x25 EasyJet Cabin Bag Jet2 British Airways Suitcase - Lightweight Small Durable 4-Wheel Cabin Case Maximum Carry-On Size ABS Hard Shell 10kg Hand Luggage Bag- 56 x 45 x 25
- Price
- £39.37
- Rating
- 4.3/5
- Reviews
- 6,478
- Age
- 3y ago

56x45x25 Easyjet Cabin Bag Hand Luggage Approved Cabin Case Lightweight Suitcase Also Approved for BA Jet 2 1.5kg 57L Black
- Price
- £15.15
- Rating
- 4.1/5
- Reviews
- 1,727
- Age
- 6y ago
Trending
90-day click momentum
Flight Knight Premium Hard Shell Lightweight Cabin Suitcase - 8 Spinner Wheels - Built-in TSA Lock & USB Port - Luggage Approved for Airlines Including easyJet Large Cabin - 56x45x25cm
- Price
- £31.49
- Rating
- 4.4/5
- Reviews
- 1,446
- Age
- 1y ago

Aerolite Expandable 55x40x20cm to 55x40x23cm Ryanair Priority Wizz Air Priority & More Max Size Lightweight Hard Shell Carry On Hand Cabin Luggage Suitcase 55x40x20 55x40x23 with 4 Wheels (Blue)
- Price
- £32.96
- Rating
- 4.5/5
- Reviews
- 9,518
- Age
- 1y ago

Flight Knight 56x45x25 EasyJet Cabin Bag Jet2 British Airways Suitcase - Lightweight Small Durable 4-Wheel Cabin Case Maximum Carry-On Size ABS Hard Shell 10kg Hand Luggage Bag- 56 x 45 x 25
- Price
- £38.73
- Rating
- 4.3/5
- Reviews
- 6,478
- Age
- 4y ago

Flight Knight Carry On Cabin Suitcase easyJet (Overhead) Approved Large 2 Wheels Lightweight Bag Ideal for Airline Travel 56x45x25cm
- Price
- £17.56
- Rating
- 3.8/5
- Reviews
- 1,269
- Age
- 3y ago

Lossga Cabin Bags 56x45x25 Carry On Travel Backpack Cabin Size
- Price
- £29.49
- Rating
- 4.6/5
- Reviews
- 11,372
- Age
- 9mo ago
Newest
by launch date
Lossga Cabin Bags 56x45x25 Carry On Travel Backpack Cabin Size
- Price
- £29.49
- Rating
- 4.6/5
- Reviews
- 11,372
- Age
- 9mo ago

Aerolite Expandable 55x40x20cm to 55x40x23cm Ryanair Priority Wizz Air Priority & More Max Size Lightweight Hard Shell Carry On Hand Cabin Luggage Suitcase 55x40x20 55x40x23 with 4 Wheels (Blue)
- Price
- £32.96
- Rating
- 4.5/5
- Reviews
- 9,518
- Age
- 1y ago

Flight Knight Premium Hard Shell Lightweight Cabin Suitcase - 8 Spinner Wheels - Built-in TSA Lock & USB Port - Luggage Approved for Airlines Including easyJet Large Cabin - 56x45x25cm
- Price
- £31.49
- Rating
- 4.4/5
- Reviews
- 1,446
- Age
- 1y ago

Cabin Max Anode 56x45x25 cm Carry On Hand Luggage Suitcase - Lightweight Hard Shell 4 Wheels Combination Lock Suitable for Jet 2 BA Easyjet (56L Black 56 x 45 x 25 cm)
- Price
- £46.25
- Rating
- 4.3/5
- Reviews
- 321
- Age
- 2y ago

COOLIFE Cabin Suitcase 55x40x20cm Cabin Luggage with ABS Hard Shell and Easyjet Bag 30L(45×36×20cm) Set Carry On Suitcase with TSA Lock & 4 Wheels Suitable for Ryanair Easyjet Paid Hand Luggage
- Price
- £46.76
- Rating
- 4.6/5
- Reviews
- 349
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 22% of clicks. An open shelf where new products get seen.
Brands
28 rising
Sellers
33
Top-5 brand share
74%
Top 20: 97%
Top-5 click share
22%
Top 20: 53%
Open market
21%
- Flight Knight41%
- Aerolite10%
- FLYMAX9%
- Cabin Max8%
- COOLIFE6%
- LUGG4%
Demand
Hayayu search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar · busiest ÷ quietest = 2.9×
Search terms
Top Hayayu search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 56x45x25 cabin bag86K/yr
- easyjet cabin bag 56x45x2579K/yr
- aerolite cabin bag62K/yr
- cabin bag 56x45x2545K/yr
- jet2 cabin bag 56x45x2530K/yr
- large cabin bag 56x45x25 new easyjet32K/yr
- jet 2 cabin bag 56x45x25 10kg24K/yr
- easy jet large cabin bag 56x45x2522K/yr
- british airways cabin bag 56 x 45 x 25cm24K/yr
- easyjet large cabin bag 56x45x2522K/yr
Reviews and returns
What reviews say buyers love and hate about Hayayu
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
is still really small
doesnt fit
It is huge
Broke after one use
It's definitely not the most durable bag you will ever buy
Not very durable
Poor quality
Not good enough
very cheap feel generally
Only thing the wheels weren't great
Wheels Squeaks
wheels are so loud an embarrassing
Faulty handle
Handle broke immediately
Weak Handle
Love
This bag is good quality
Best quality
the quality is IMMACULATE
fit into the sizer
it fits as it says on the description
Fits nice
Amazing value
Excellent Value
Good for the price
Lots of different compartments
Lots of pockets
very useful pockets
Strong backpack
Good sturdy bag
Nice and strong
Return
1.0% Return rate 70% Fixable by listing
is still really small
doesnt fit
It is huge
Zipper keeps opening
Broken zip
zips no good
Poor quality
Not good enough
very cheap feel generally
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hayayu questions
Answered from the same tracked data.









