Hawaiian Fancy Dress

Shoppers searched for this 218K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +259.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £76K a year.

Searches, last 12 months

218K

Growth, 90 days vs prior 90

+259.3%

Conversion, latest week

2.7%

Market size, estimated

£76Ka year

Peak month

July7.7× the quietest month

Top search term

hawaiian fancy dress52K searches a year

Listings sell for £12.99 on average, from £2.89 to £30.36. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £12.99 that is £0 to £1K a year per listing.

Average price

£12.99under the $15 to $100 sweet spot

Price range

£2.89–£30.36

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

2.2%of orders · Amazon United Kingdom median 0.6%

83% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 7.6% of listings are out of stock. The average listing ranks #312 within Clothing Sets. It carries 777 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

97%

Out of stock, average day

7.6%

Average rank

#312in Clothing Sets

Average rating

4.15 starsAmazon United Kingdom average 4.36 stars

Average reviews

777per listing

Listings tracked

63

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months