Harry Potter Scarf

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -80.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £32K a year.

Searches, last 12 months

50K

Growth, 90 days vs prior 90

-80.9%

Conversion, latest week

4.3%

Market size, estimated

£32Ka year

Peak month

March10.8× the quietest month

Top search term

harry potter scarf30K searches a year

Listings sell for £14.82 on average, from £4.19 to £31.59. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £14.82 that is £1K to £4K a year per listing.

Average price

£14.82under the $15 to $100 sweet spot

Price range

£4.19–£31.59

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

£1K–£4K

Returns

2.3%of orders · Amazon United Kingdom median 0.6%

76% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #885 within Boys. It carries 331 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

84%

Out of stock, average day

3.7%

Average rank

#885in Boys

Average rating

4.55 starsAmazon United Kingdom average 4.36 stars

Average reviews

331per listing

Listings tracked

25

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

50 months