Harry Potter Bookmark
FailShoppers spend an estimated $38K a year here, so Harry Potter Bookmark is a Fail.
- Flapen Score
- 49 / 100Top 45% of 2,461 Fashion niches · +1 vs the category median of 4849
- Market size
- £38K/yr88K searches / yr
- 90-day growth
- -21.5%search demand this quarter
- Competition
- 36%top-5 click share · 13 brands · 79 sellers
Flapen Score
Harry Potter Bookmark against its category
The dotted line is the Fashion average. Past it, Harry Potter Bookmark is stronger. Inside it, weaker.
Market
The Harry Potter Bookmark market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Harry Potter Bookmark 88K times last year and spent an estimated £38K. The top 5 brands take 79% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 3.9% of those searches ended in a purchase.
Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -21.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £38K a year.
- Searches, last 12 months
- 88K
- Growth, 90 days vs prior 90
- -21.5%
- Conversion, latest week
- 3.9%
- Market size, estimated
- £38Ka year
- Peak month
- December3.8× the quietest month
- Top search term
- harry potter bookmark33K searches a year
02 · Price
A sale here is worth £11.13.
Listings sell for £11.13 on average, from £4.55 to £62.14. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £11.13 that is £0 to £1K a year per listing.
- Average price
- £11.13under the $15 to $100 sweet spot
- Price range
- £4.55–£62.14
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
54% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #2,074 within Novelty Jewellery. It carries 544 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 54%
- Prime listings
- 92%
- Out of stock, average day
- 6.2%
- Average rank
- #2,074in Novelty Jewellery
- Average rating
- 4.44 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 544per listing
- Listings tracked
- 37
04 · Newcomers
0 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Harry Potter Bookmark products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Harry Potter Metal Bookmark Gift Box with Hanging Charm Gift for Women Kids School Uni Reading Teacher Gifts (Golden Snitch)
- Price
- £7.80
- Rating
- 4.6/5
- Reviews
- 3,003
- Age
- 4y ago

FunnAura Metal Book Mark with Box Hanging Charm for School University Graduation
- Price
- £5.51
- Rating
- 4.5/5
- Reviews
- 13
- Age
- 1y ago

Wizard Bookmark Metal Bookmark with Gift Box Hanging Golden Snitch Book Charm Book Marks for Children Women Readers and Book Lovers
- Price
- £4.55
- Rating
- 4.7/5
- Reviews
- 16
- Age
- 1y ago

Harry Potter Silver Plated Bracelet for Slider Charms 21cm - HP0028-21
- Price
- £5.76
- Rating
- 4.3/5
- Reviews
- 112
- Age
- 11y ago

Grupo Erik Set of 4 Bookmarks - Harry Potter Merchandise | Hogwarts Dobby Hedwig Platform 9 3/4 Sign | Harry Potter Gifts Under 15 Pounds Book Gifts for Book Lovers
- Price
- £12.63
- Rating
- 4.4/5
- Reviews
- 28
- Age
- 1y ago
Trending
estimated 90-day click momentum
Official Harry Potter Kids Gold Tone Time Turner Pendant Adjustable Chain Necklace
- Price
- £8.62
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago

Harry Potter DIY Bracelet Set | Creative Kit with Beads Elastic and Magic Charms from Hogwarts Houses | Design 15+ Bracelets in Magic Style
- Price
- £10.68
- Rating
- 4.5/5
- Reviews
- 20
- Age
- 1y ago

Harry Potter Silver Plated Bracelet for Slider Charms 21cm - HP0028-21
- Price
- £5.76
- Rating
- 4.3/5
- Reviews
- 112
- Age
- 11y ago

Harry Potter x FANCIME Collaboration - Golden Snitch Necklace - Pull Out Design Sterling Silver Pendant Necklace Jewellery Gift for Women Girls
- Price
- £62.14
- Rating
- 4.7/5
- Reviews
- 37
- Age
- 11mo ago

Harry Potter Official Golden Snitch Link Chain Necklace by The Carat Shop
- Price
- £9.12
- Rating
- 4.6/5
- Reviews
- 16
- Age
- 5y ago
Newest
by launch date
Official Harry Potter Kids Gold Tone Time Turner Pendant Adjustable Chain Necklace
- Price
- £8.62
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago

Harry Potter Personalised Crest Bookmark 25cm x 5 cm Stainless Steel Metal High Quality Gift for Kids Teachers Students Gryffindor Hogwart Harry Potter Books Lovers
- Price
- £9.50
- Rating
- 4.4/5
- Reviews
- 26
- Age
- 10mo ago

Harry Potter Personalised Crest Bookmark Gryffindor 25cm - Stainless Steel Metal High Quality for Kids - for Teachers Students Book Lovers
- Price
- £10.83
- Rating
- 4.4/5
- Reviews
- 26
- Age
- 10mo ago

Harry Potter x FANCIME Collaboration - Golden Snitch Necklace - Pull Out Design Sterling Silver Pendant Necklace Jewellery Gift for Women Girls
- Price
- £62.14
- Rating
- 4.7/5
- Reviews
- 37
- Age
- 11mo ago

Harry Potter DIY Bracelet Set | Creative Kit with Beads Elastic and Magic Charms from Hogwarts Houses | Design 15+ Bracelets in Magic Style
- Price
- £10.68
- Rating
- 4.5/5
- Reviews
- 20
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 36% of clicks, no more. An open shelf where new products get seen.
Brands
13 falling
Sellers
79
Est. top-5 brand share
79%
Top 20: 100%
Est. top-5 click share
36%
Top 20: 79%
Open market
16%
- Harry Potter58%
- CERDÁ LIFE'S LITTLE MOMENTS6%
- FunnAura5%
- The Carat Shop5%
- Pianocean5%
- The Noble Collection5%
- Open — no brand owns it (7 brands, 16%)
Demand
Harry Potter Bookmark search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.8×
Search terms
Top Harry Potter Bookmark search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- harry potter bookmark33K/yr
- harry potter jewellery22K/yr
- harry potter necklace11K/yr
- harry potter bracelet8K/yr
- harry potter book mark8K/yr
- harry potter jewellery gifts6K/yr
Reviews and returns
What reviews say buyers love and hate about Harry Potter Bookmark
We read the reviews and the return reasons for every product selling here.
“its a bit long for children”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Harry Potter Bookmark questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









