Handbag for School

Shoppers searched for this 718K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -26.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £54K a year.

Searches, last 12 months

718K

Growth, 90 days vs prior 90

-26.9%

Conversion, latest week

0.4%

Market size, estimated

£54Ka year

Peak month

August7.7× the quietest month

Top search term

school handbag105K searches a year

Listings sell for £18.01 on average, from £8.09 to £24.82. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £18.01 that is £0 to £2K a year per listing.

Average price

£18.01inside the $15 to $100 sweet spot

Price range

£8.09–£24.82

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

3.3%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #143 within Handbags & Shoulder Bags. It carries 567 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

98%

Out of stock, average day

8.0%

Average rank

#143in Handbags & Shoulder Bags

Average rating

4.41 starsAmazon United Kingdom average 4.36 stars

Average reviews

567per listing

Listings tracked

54

19 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

19

Successful launches

4Amazon's first-year sales bar

Average brand age

33 months