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Gym Socks

Maybe

Returns run at only 0.5% of orders. But shoppers spend only $116K a year here, so Gym Socks is a Maybe.

Flapen Score
56
56 / 100
Top 21% of 2,461 Fashion niches · +8 vs the category median of 48
Market size
£116K/yr285K searches / yr
90-day growth
+14.5%search demand this quarter
Competition
23%top-5 click share · 30 brands · 129 sellers

Flapen Score

Gym Socks against its category

The dotted line is the Fashion average. Past it, Gym Socks is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gym Socks market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Gym Socks 285K times last year and spent an estimated £116K. The top 5 brands take 70% of clicks. Demand peaks in Dec. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

3.1% of searches ended in a purchase last week.

Shoppers searched for this 285K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £116K a year.

Searches, last 12 months
285K
Growth, 90 days vs prior 90
+14.5%
Conversion, latest week
3.1%
Market size, estimated
£116Ka year
Peak month
December2.5× the quietest month
Top search term
new balance socks125K searches a year

02 · Price

A sale here is worth £13.00.

Listings sell for £13.00 on average, from £5.45 to £28.79. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £13.00 that is £1K to £3K a year per listing.

Average price
£13.00under the $15 to $100 sweet spot
Price range
£5.45–£28.79
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

68% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #971 within Activewear. It carries 2,334 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
90%
Out of stock, average day
3.0%
Average rank
#971in Activewear
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,334per listing
Listings tracked
80

04 · Newcomers

Amazon counts 6 of last year's 20 launches as successful.

20 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
20
Successful launches
6Amazon's first-year sales bar
Average brand age
41 months

Products

Top Gym Socks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

£0£2K£5K£7K£9K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

30 rising

Sellers

129

Top-5 brand share

70%

Top 20: 95%

Top-5 click share

23%

Top 20: 55%

Open market

27%

  • New Balance52%
  • Puresport5%
  • Stoeury4%
  • adidas4%
  • Niorasen4%
  • DANISH ENDURANCE4%

Demand

Gym Socks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.5×

Search terms

Top Gym Socks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • new balance socks125K/yr
  • tennis socks22K/yr
  • white running socks14K/yr
  • sports socks womens 4-718K/yr
  • new balance socks mens15K/yr
  • new balance socks women21K/yr
  • tennis socks mens10K/yr
  • new balance ankle socks6K/yr
  • mens new balance socks7K/yr
  • mens tennis socks5K/yr

Reviews and returns

What reviews say buyers love and hate about Gym Socks

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall15%+0.10

Low Quality

Cheaper quality, obvious why

Cheaply made

Size-Overall12%−0.03

Too small

Too tight

Come up big

Thickness8%−0.03

They are pretty thick

These socks are not just thick

Thinner than I was expecting

Durability6%−0.06

have started to come apart after one wear

not very durable

already started ripping

Gap/Hole5%−0.06

already the holes are appearing - such a shame

or have holes on the bottom

Holes in toe seam

Love

Comfort-Overall26%+2.97

Extremely comfortable

Comfortable to wear

comfortable as possible

Quality-Overall19%+0.10

Quality socks 👌 Fantastic quality socks

Decent quality

The quality feels solid for the price

Size-Overall11%−0.03

Clean and true to size

Very comfortable fit

Fit well

Value For Money8%+0.64

Good for the price

Excellent value

Great value

Soft Feel5%

Beautifully soft

These socks are soft

soft material

Return

0.5% Return rate 60% Fixable by listing

Size-Overall38%█▇▇██▇

Too small

Too tight

Come up big

Quality-Overall10%▃█▄▃▅▅

Low Quality

Cheaper quality, obvious why

Cheaply made

Thin8%▆█▄▄▅▃

Quite a thin sock

Thin material

they're very thin socks

Color6%▄▆▅█▄▅
Material Quality6%▆▃▂▆▄█

FAQ

Common Gym Socks questions

Answered from the same tracked data.