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51

gym shirt

Worth a look

Shows a fragmented shelf (top 5 take 13% of clicks), but weak search conversion (0.8%) keeps it on the watch list.

Market size 25Growth 35Conversion 9Competition 97Returns 41Price range 59Avg price 65Brand share 90Review moat 25Quality gap 62

Competition

Incredible13%

top-5 click share — an open shelf

Brand share

Great45%

top-5 brand share — no brand owns this niche

Avg price

Good£13.74

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good£6.53–£27.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay3.8%

return rate — above 5% kills the launch gate

Growth

Okay+8.0%

90-day search growth — must beat 0% to launch

Market size

Okay£103K

£103K/yr · 1.0M searches

Review moat

Bad4,563.91

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United Kingdom niche tracking, gym shirt is a £103K/yr Amazon United Kingdom market (1.0M searches/yr). The top 5 brands hold 45% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 51/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

gym shirt market data

Units sold / yr
6K–8K
avg 0–100/product
Revenue / yr
£82K–£110K
units × avg price
Conversion rate
0.8%
Avg BSR
#199
Page quality
0%
Prime
88%
Sponsored
88%
Out of stock
5.8%
Avg brand age
43 months
Avg seller age
169 days

Competition & brand share

Clicks spread well past the top 5 (13% combined) — an open shelf where new products get seen.

Brands

60 rising

Sellers

135

Top-5 brand share

45%

Top 20: 83%

Top-5 click share

13%

Top 20: 38%

Open market

50%

  • Under Armour11%
  • GYMSHARK11%
  • Boyzn9%
  • Gaiatiger8%
  • HOPLYNN5%
  • BOOJO5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +8.0% search growth over the last 90 days.
100K60KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.2×

Top gym shirt search terms

  • gym tops for men95K/yr
  • gym t shirts men97K/yr
  • mens gym t shirt83K/yr
  • muscle fit t shirt56K/yr
  • gymshark87K/yr
  • gym shirts for men52K/yr
  • gymshark men67K/yr
  • mens sports t shirt36K/yr
  • quick dry t shirt26K/yr
  • gym shark65K/yr
All search terms

Top gym shirt products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%£1K2%£2K3%£3K4%£4K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about gym shirt

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“Great quality and arrived on time”

Size-Overall17%

“Excellent fit”

Value For Money12%

“Excellent value”

Comfort-Overall10%

“Extremely comfortable”

Exercise/Sports Suitability5%

“the shirts move well during exercise”

Material Quality4%

“Good quality material”

Color3%

“The colours are good”

Weight Light3%

“lightweight shirt which fits like a glove”

Stretchability/Expandability/Elasticity2%

“The fabric has a nice stretch”

Breathability2%

“It also feels breathable”

What buyers complain about

Size-Overall19%

“To short”

Quality-Overall9%

“Not made good”

Material Quality3%

“Nasty material”

Thickness3%

“The polyester also feels a little thicker than the lighter weight ones I prefer, so it can feel a touch warmer, not terrible, just noticeable”

Advertised Vs Actual Product3%

“The description is misleading”

Thin3%

“quite thin”

Neck Fit2%

“Rear neck band is very loose and sticks out, doesn't touch the neck unless front pulled down,”

Wrinkles2%

“the creases remained”

Value For Money2%

“expect better for the price”

Color2%

“Not true colours”

Top return reasons

Size-Overall64%
Material Quality8%
Quality-Overall5%
Thin4%
Length3%
Transparency2%
Color1%
Advertised Vs Actual Product1%
Neck Fit1%
Waist Fit1%

Common questions

Is gym shirt profitable to sell on Amazon United Kingdom?
The niche generates £103K/yr across 198 tracked products. 1 of 40 products launched in the last 360 days are still selling. 90-day search growth is +8.0%. Flapen's verdict: Worth a look (51/100).
How competitive is the gym shirt niche?
60 brands and 135 sellers compete. The top 5 products take 13% of clicks and top 5 brands hold 45% of demand.
What do buyers complain about in gym shirt?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 3.8%.
When does demand for gym shirt peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 2.2× the quietest.
What does it cost to enter the gym shirt niche?
Listings span £6.53–£27.03; the average listing price is £13.74 (sweet spot $15–$100). The average incumbent carries 4,564 reviews — the moat a new listing must climb.