Gruffalo Toy

Shoppers searched for this 219K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -39.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £191K a year.

Searches, last 12 months

219K

Growth, 90 days vs prior 90

-39.5%

Conversion, latest week

6.0%

Market size, estimated

£191Ka year

Peak month

December4.0× the quietest month

Top search term

gruffalo toy110K searches a year

Listings sell for £14.40 on average, from £4.18 to £23.59. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £14.40 that is £4K to £7K a year per listing.

Average price

£14.40under the $15 to $100 sweet spot

Price range

£4.18–£23.59

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

£4K–£7K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

55% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 11.8% of listings are out of stock. The average listing ranks #460 within Boys. It carries 689 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

55%

Prime listings

69%

Out of stock, average day

11.8%

Average rank

#460in Boys

Average rating

4.64 starsAmazon United Kingdom average 4.36 stars

Average reviews

689per listing

Listings tracked

29

9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

1Amazon's first-year sales bar

Average brand age

50 months