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Grey School Socks

Fail

Prices span $5.03–$12.98, mostly outside the sweet spot, so Grey School Socks is a Fail.

Flapen Score
43
43 / 100
Ranks 1,718 of 2,461 Fashion niches · −5 vs the category median of 48
Market size
£25K/yr70K searches / yr
90-day growth
-3.9%search demand this quarter
Competition
53%top-5 click share · 17 brands · 19 sellers

Flapen Score

Grey School Socks against its category

The dotted line is the Fashion average. Past it, Grey School Socks is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Grey School Socks market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Grey School Socks 70K times last year and spent an estimated £25K. The top 5 brands take 73% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

4.3% of searches ended in a purchase last week.

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £25K a year.

Searches, last 12 months
70K
Growth, 90 days vs prior 90
-3.9%
Conversion, latest week
4.3%
Market size, estimated
£25Ka year
Top search term
grey school socks25K searches a year

02 · Price

A sale here is worth £8.38.

Listings sell for £8.38 on average, from £5.03 to £12.98. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £8.38 that is £838 to £2K a year per listing.

Average price
£8.38under the $15 to $100 sweet spot
Price range
£5.03–£12.98
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£838–£2K
Returns
1.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #33 within Boys. It carries 534 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
96%
Out of stock, average day
7.5%
Average rank
#33in Boys
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
534per listing
Listings tracked
27

04 · Newcomers

Amazon counts 0 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Grey School Socks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£5K£8K£10K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

19

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

53%

Top 20: 92%

Open market

22%

  • KEREDA23%
  • A2Z 4 Kids22%
  • J&A MARTS11%
  • JOCMIC9%
  • Bonjour8%
  • GENTABY6%

Demand

Grey School Socks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Sep · busiest ÷ quietest = 8.8× · 11 of 12 months tracked

Search terms

Top Grey School Socks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • grey school socks25K/yr
  • boys grey school socks12K/yr
  • grey socks boys8K/yr
  • girls grey school socks10K/yr
  • grey school socks boys6K/yr
  • boys grey socks4K/yr
  • grey school socks girls5K/yr

Reviews and returns

What reviews say buyers love and hate about Grey School Socks

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall19%+0.09

they are larger than the size stated

To tight around the top

Personally even the largest size were far too tight at the top of the socks for me so returned for a full credit

Quality-Overall16%−0.05

Bad quality

Badly made

Thigh Fit13%−0.09

Awful socks tight in the legs

Thin6%−0.05

Untra thin, tight, unpleasent texture

Terribly thin socks

Comfort-Overall6%+0.27

Terribly thin socks, will not keep your feet warm or comfortable

Love

Value For Money30%+2.08

Value for money

Good value for money

Well worth the money and good fit

Soft Feel16%

Great value and soft on the foot

Bamboo feels soft

Soft and hardwearing

Size-Overall9%+0.09

good fit

Practical and Perfect Fit: Essential Knee-High School Socks

Good Size

Quality-Overall8%−0.05

good quality socks

Great quality

Comfort-Overall8%+0.27

Great value and comfortable

Decent quality and a good fit, I'm size 13uk and these are very comfortable

Value for money, comfy & the colour is spot on

Return

1.0% Return rate 78% Fixable by listing

Size-Overall49%█▅▆▄▇▇

they are larger than the size stated

To tight around the top

Personally even the largest size were far too tight at the top of the socks for me so returned for a full credit

Color22%▂▃▅█▁▅
Length7%▁█▁▃█▁
Feet Fit4%█▁▁▁▁▄
Quality-Overall4%▁▁▁█▁▄

Bad quality

Badly made

FAQ

Common Grey School Socks questions

Answered from the same tracked data.