Skip to content

Green

Fail

The top 5 brands take 100% of clicks, so Green is a Fail.

Flapen Score
47
47 / 100
Ranks 1,282 of 2,461 Fashion niches · −1 vs the category median of 48
Market size
£129K/yr643K searches / yr
90-day growth
+12.7%search demand this quarter
Competition
49%top-5 click share · 4 brands · 35 sellers

Flapen Score

Green against its category

The dotted line is the Fashion average. Past it, Green is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Green market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Green 643K times last year and spent an estimated £129K. All 4 brands take every click. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 643K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £129K a year.

Searches, last 12 months
643K
Growth, 90 days vs prior 90
+12.7%
Conversion, latest week
1.2%
Market size, estimated
£129Ka year
Top search term
green475K searches a year

02 · Price

A sale here is worth £16.73.

Listings sell for £16.73 on average, from £0.83 to £37.68. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £16.73 that is £4K to £8K a year per listing.

Average price
£16.73inside the $15 to $100 sweet spot
Price range
£0.83–£37.68
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
£4K–£8K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

35% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 12.6% of listings are out of stock. The average listing ranks #317 within Boys. It carries 863 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
35%
Prime listings
85%
Out of stock, average day
12.6%
Average rank
#317in Boys
Average rating
4.39 starsAmazon United Kingdom average 4.36 stars
Average reviews
863per listing
Listings tracked
20

04 · Newcomers

9 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
9Amazon's first-year sales bar
Average brand age
46 months

Products

Top Green products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£10K£15K£21K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

4 rising

Sellers

35

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

49%

Top 20: 100%

Open market

0%

  • Bloom Nutrition85%
  • Blooms8%
  • Morrisons7%
  • Beechfield1%
  • Open — no brand owns it (0%)

Demand

Green search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Feb, May · busiest ÷ quietest = 1.9× · 11 of 12 months tracked

Search terms

Top Green search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • green475K/yr
  • bloom90K/yr
  • spring greens11K/yr
  • bloom drink5K/yr
  • bloom greens12K/yr
  • bloom nutrition5K/yr
  • bloom greens and superfood powder3K/yr
  • blooms3K/yr
  • bloom powder2K/yr
  • collard greens3K/yr

Reviews and returns

What reviews say buyers love and hate about Green

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Taste-Overall”
23%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Unpleasant taste”
A buyer, on “Taste-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Green questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data