Grandpa

Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved +98.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £46K a year.

Searches, last 12 months

105K

Growth, 90 days vs prior 90

+98.9%

Conversion, latest week

4.8%

Market size, estimated

£46Ka year

Peak month

December8.3× the quietest month

Top search term

grandpa gift36K searches a year

Listings sell for £9.17 on average, from £4.06 to £15.63. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £9.17 that is £0 to £917 a year per listing.

Average price

£9.17under the $15 to $100 sweet spot

Price range

£4.06–£15.63

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

£0–£917

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #512 within Accessories. It carries 286 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

90%

Out of stock, average day

8.0%

Average rank

#512in Accessories

Average rating

4.66 starsAmazon United Kingdom average 4.36 stars

Average reviews

286per listing

Listings tracked

20

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months