Grandad Socks

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.9% of those searches ended in a purchase. Searches in the last 90 days moved +142.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £813K a year.

Searches, last 12 months

1.9M

Growth, 90 days vs prior 90

+142.8%

Conversion, latest week

4.9%

Market size, estimated

£813Ka year

Peak month

July21.6× the quietest month

Top search term

grandad fathers day gifts147K searches a year

Listings sell for £8.71 on average, from £4.80 to £14.01. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At £8.71 that is £13K to £17K a year per listing.

Average price

£8.71under the $15 to $100 sweet spot

Price range

£4.80–£14.01

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

1,500–2,000

Revenue per listing a year

£13K–£17K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #67 within Accessories. It carries 949 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

2.8%

Average rank

#67in Accessories

Average rating

4.61 starsAmazon United Kingdom average 4.36 stars

Average reviews

949per listing

Listings tracked

15

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

33 months