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Golf Shorts

Maybe

Search demand grew +217.5% this quarter. But buyers convert on only 0.8% of searches, so Golf Shorts is a Maybe.

Filters Trending
Flapen Score
61
61 / 100
Top 10% of 2,461 Fashion niches · +13 vs the category median of 48
Market size
£56K/yr343K searches / yr
90-day growth
+217.5%search demand this quarter
Competition
17%top-5 click share · 25 brands · 59 sellers

Flapen Score

Golf Shorts against its category

The dotted line is the Fashion average. Past it, Golf Shorts is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Golf Shorts market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Golf Shorts 343K times last year and spent an estimated £56K. The top 5 brands take 58% of clicks. Demand peaks in Apr–May–Jun–Jul–Aug. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

0.8% of searches ended in a purchase last week.

Shoppers searched for this 343K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +217.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £56K a year.

Searches, last 12 months
343K
Growth, 90 days vs prior 90
+217.5%
Conversion, latest week
0.8%
Market size, estimated
£56Ka year
Peak month
July11.1× the quietest month
Top search term
golf shorts121K searches a year

02 · Price

A sale here is worth £20.80.

Listings sell for £20.80 on average, from £6.74 to £32.38. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £20.80 that is £0 to £2K a year per listing.

Average price
£20.80inside the $15 to $100 sweet spot
Price range
£6.74–£32.38
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
3.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #99 within Shorts. It carries 1,671 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
89%
Out of stock, average day
3.2%
Average rank
#99in Shorts
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,671per listing
Listings tracked
122

04 · Newcomers

Amazon counts 0 of last year's 30 launches as successful.

30 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
30
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Golf Shorts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 17% of clicks. An open shelf where new products get seen.

£0£1K£2K£3K£4K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

25 rising

Sellers

59

Top-5 brand share

58%

Top 20: 98%

Top-5 click share

17%

Top 20: 44%

Open market

38%

  • 33,000ft31%
  • Under Armour9%
  • TACVASEN7%
  • adidas6%
  • yuyangdpb5%
  • Callaway4%

Demand

Golf Shorts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 11.1×

Search terms

Top Golf Shorts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • golf shorts121K/yr
  • golf shorts mens uk82K/yr
  • mens golf shorts53K/yr
  • under armour golf shorts20K/yr
  • golf shorts men17K/yr
  • adidas golf shorts13K/yr
  • golf shorts mens uk stretch9K/yr
  • under armour golf shorts mens uk5K/yr
  • golf shorts for men5K/yr
  • mens golf shorts 34 waist4K/yr

Reviews and returns

What reviews say buyers love and hate about Golf Shorts

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall33%

Way too big

they all fit differently

came very small

Quality-Overall10%−0.12

Mediocre shorts

Cheap for a reason

Poor quality

Color7%−0.13

on my computer screen they look black

the colour is a strange white

They are not black

Stitch/Finish/Polish3%−0.05

stitching came apart

Value For Money2%+0.29

The only thing I would say is that I think they are expensive for a pair of small mmer shorts

Love

Size-Overall26%

Good fit

They have a tailored look and look smart

Ordered 34 and good fit

Comfort-Overall17%+1.92

Very comfortable

The material is comfortable when worn and they're both lightweight and breathable

Really comfy to wear

Quality-Overall13%−0.12

which shows good quality control

Good quality

Solid quality for the price

Pockets/Compartments4%+0.36

Decent deep pockets for storing things

Handy pockets including a zipped one to keep smallish items

plenty of good sized pockets

Weight Light4%+0.55

The fabric is lightweight

Lovely lightweight summer shorts

Nice and lightweight

Return

3.6% Return rate 81% Fixable by listing

Size-Overall60%█▇▇▇▇▇

Way too big

they all fit differently

came very small

Waist Fit6%█▅▄▆▄█
Material Quality6%▇▁▄▃█▄

These are a poor quality material

Color5%▁▁▅█▄▃

on my computer screen they look black

the colour is a strange white

They are not black

Length5%▁▁█▆▇▇

FAQ

Common Golf Shorts questions

Answered from the same tracked data.