Golf
PassGolf scores 66 out of 100, a Pass. Shoppers spend an estimated $2.8M a year here, search demand grew +40.5% this quarter, and an estimated 0.9% of orders come back.
- Flapen Score
- 66 / 100Top 3% of 2,461 Fashion niches · +18 vs the category median of 4866
- Market size
- £2.8M/yr4.9M searches / yr
- 90-day growth
- +40.5%search demand this quarter
- Competition
- 51%top-5 click share · 23 brands · 85 sellers
Flapen Score
Golf against its category
The dotted line is the Fashion average. Past it, Golf is stronger. Inside it, weaker.
Market
The Golf market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Golf 4.9M times last year and spent an estimated £2.8M. The top 5 brands take 63% of clicks. Demand peaks in Nov–Dec. Flapen scores it 66 out of 100, a Pass.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 4.9M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +40.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £2.8M a year.
- Searches, last 12 months
- 4.9M
- Growth, 90 days vs prior 90
- +40.5%
- Conversion, latest week
- 2.0%
- Market size, estimated
- £2.8Ma year
- Peak month
- December5.5× the quietest month
- Top search term
- golf1.8M searches a year
02 · Price
A sale here is worth £28.00.
Listings sell for £28.00 on average, from £7.56 to £77.25. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,000 to 1,250 of them. At £28.00 that is £28K to £35K a year per listing.
- Average price
- £28.00inside the $15 to $100 sweet spot
- Price range
- £7.56–£77.25
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £28K–£35K
- Returns
- 0.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #22 within Activewear. It carries 6,929 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 100%
- Out of stock, average day
- 3.9%
- Average rank
- #22in Activewear
- Average rating
- 4.47 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 6,929per listing
- Listings tracked
- 32
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Golf products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
REDTIGER Golf Rangefinder with Slope On/Off 1200 Yards 7X Magnification Laser Range Finder for Golf Flag Pole Lock with Vibration Rechargeable Magnetic Suction
- Price
- £75.91
- Rating
- 4.5/5
- Reviews
- 6,540
- Age
- 3y ago

PROSKILLZ Pro Golf Swing Trainer Perfect Hand Placement and Muscle Memory Trainer for Improved Swing Accuracy and Control Portable Durable Grip Trainer for All Skill Levels (Black)
- Price
- £11.27
- Rating
- 4.1/5
- Reviews
- 392
- Age
- 1y ago

Under Armour Medal Golf Glove - Steel White Steel - LMD
- Price
- £7.89
- Rating
- 4.6/5
- Reviews
- 2,244
- Age
- 7y ago

Callaway Golf Hex Soft Golf Balls 2019 White 24 Ball Pack
- Price
- £25.07
- Rating
- 4.7/5
- Reviews
- 6,302
- Age
- 7y ago

TaylorMade Distance+ Golf Balls
- Price
- £15.17
- Rating
- 4.6/5
- Reviews
- 932
- Age
- 1y ago
Trending
estimated 90-day click momentum
Under Armour Men Tech Lightweight and Breathable Polo T Shirt for Men Comfortable Short Sleeve Polo Shirt
- Price
- £20.35
- Rating
- 4.6/5
- Reviews
- 47,285
- Age
- 9y ago

Under Armour Medal Golf Glove - Steel White Steel - LMD
- Price
- £7.89
- Rating
- 4.6/5
- Reviews
- 2,244
- Age
- 7y ago

Amazon Essentials Mens Golf Polo Shirt Quick Dry Short Sleeve Black XL
- Price
- £7.56
- Rating
- 4.2/5
- Reviews
- 5,286
- Age
- 13y ago

RVBFFXU Golf Gifts for Men Dad Golf Accessories Best Dad Hat Funny Golf Father Baseball Cap Fathers Day Christmas Birthday Gifts for Daddy Grandpa Golfer Black
- Price
- £16.16
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 1mo ago

TaylorMade Distance+ Golf Balls
- Price
- £15.17
- Rating
- 4.6/5
- Reviews
- 932
- Age
- 1y ago
Newest
by launch date
RVBFFXU Golf Gifts for Men Dad Golf Accessories Best Dad Hat Funny Golf Father Baseball Cap Fathers Day Christmas Birthday Gifts for Daddy Grandpa Golfer Black
- Price
- £16.16
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 1mo ago

BORNKU Golf Range Finder with Slope Switch On/Off 1100 Yards Rechargeable Battery 0.5yard Accuracy Rangefinder with Flag Lock Vibration Legal for Tournament Play Magnetic Suction Carrying Case
- Price
- £60.77
- Rating
- 4.8/5
- Reviews
- 46
- Age
- 7mo ago

Moyel 3 Pairs Golf Socks for Men 9-11 Funny Golf Gifts for Men Novelty Birthday Presents for Men Golfing Accessories Present for Dad Husband Grandad Fathers Day Christmas Gift for Him Valentines Day
- Price
- £8.63
- Rating
- 4.8/5
- Reviews
- 45
- Age
- 11mo ago

Golf Grip Trainer by PROSKILLZ Golf Swing Training Aid for Right-Handed Golfers | Improves Hand Placement Muscle Memory Swing Accuracy & Consistency - Train Like A PRO
- Price
- £10.63
- Rating
- 4.1/5
- Reviews
- 392
- Age
- 1y ago

Golf Rangefinder with Slope 1000 Yards Range Finder Golf 6X Magnification Flag Locking Vibration Rechargeable Laser Range Finder
- Price
- £29.97
- Rating
- 4.3/5
- Reviews
- 231
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
23 falling
Sellers
85
Est. top-5 brand share
63%
Top 20: 97%
Est. top-5 click share
51%
Top 20: 87%
Open market
32%
- REDTIGER20%
- PROSKILLZ16%
- Under Armour14%
- Callaway6%
- CHAMPKEY6%
- TaylorMade6%
Demand
Golf search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 5.5×
Search terms
Top Golf search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- golf1.8M/yr
- golf accessories1.2M/yr
- golf gifts350K/yr
- golf gifts for men455K/yr
- golf accessories for men217K/yr
- range finder golf134K/yr
- golf range finder141K/yr
- range finder79K/yr
- golf gift78K/yr
- golf gifts for men uk60K/yr
Reviews and returns
What reviews say buyers love and hate about Golf
We read the reviews and the return reasons for every product selling here.
“Broken”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Golf questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









