Gold Watch
FailBuyers convert on only 1.4% of searches, so Gold Watch is a Fail.
- Flapen Score
- 44 / 100Ranks 1,609 of 2,461 Fashion niches · −4 vs the category median of 4844
- Market size
- £235K/yr360K searches / yr
- 90-day growth
- +13.5%search demand this quarter
- Competition
- 58%top-5 click share · 13 brands · 56 sellers
Flapen Score
Gold Watch against its category
The dotted line is the Fashion average. Past it, Gold Watch is stronger. Inside it, weaker.
Market
The Gold Watch market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Gold Watch 360K times last year and spent an estimated £235K. The top 5 brands take 80% of clicks. Demand peaks in Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
1.4% of searches ended in a purchase last week.
Shoppers searched for this 360K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +13.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £235K a year.
- Searches, last 12 months
- 360K
- Growth, 90 days vs prior 90
- +13.5%
- Conversion, latest week
- 1.4%
- Market size, estimated
- £235Ka year
- Peak month
- December2.4× the quietest month
- Top search term
- gold watches women90K searches a year
02 · Price
A sale here is worth £48.05.
Listings sell for £48.05 on average, from £6.60 to £123.26. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £48.05 that is £0 to £5K a year per listing.
- Average price
- £48.05inside the $15 to $100 sweet spot
- Price range
- £6.60–£123.26
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£5K
- Returns
- 4.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #226 within Watches. It carries 3,291 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 2.2%
- Average rank
- #226in Watches
- Average rating
- 4.39 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,291per listing
- Listings tracked
- 24
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Gold Watch products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
FOSSIL Riley Womens Quartz Watch with Gold Dial and Gold Stainless Steel Bracelet ES3203
- Price
- £82.29
- Rating
- 4.6/5
- Reviews
- 16,614
- Age
- 13y ago

Fossil Raquel Watch for Women Quartz Three Hand Movement with Stainless Steel Strap Gold Tone and White
- Price
- £96.52
- Rating
- 4.5/5
- Reviews
- 752
- Age
- 4y ago

OFFCUP Womens Quartz Watch 32MM Classic Square Watches Analogue Display Stainless Steel Strap Quartz Watch Fashion Casual Dress Wrist Watch for Women Ladies Girls (White Dial)
- Price
- £6.60
- Rating
- 3.8/5
- Reviews
- 560
- Age
- 1y ago

FOSSIL Riley Womens Quartz Watch with Rose Gold Dial and Rose Gold Stainless Steel Bracelet ES2811
- Price
- £65.49
- Rating
- 4.6/5
- Reviews
- 16,614
- Age
- 15y ago

Fossil Carlie Watch for Women Gold Tone Quartz Three Hand Movement with Stainless Steel Strap Gold Tone and White
- Price
- £87.12
- Rating
- 4.4/5
- Reviews
- 278
- Age
- 2y ago
Trending
90-day click momentum
Fossil Raquel Watch for Women Quartz Three Hand Movement with Stainless Steel Strap Creamy Gold
- Price
- £104.42
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 6mo ago

Fossil Carlie Watch for Women Gold Tone Quartz Three Hand Movement with Stainless Steel Strap Metallic Gold
- Price
- £71.19
- Rating
- 4.4/5
- Reviews
- 278
- Age
- 1y ago

Ravel Unisex Easy Read Watch with Big Numbers on Stainless Steel Expander Bracelet - Gold Tone/Champagne Dial
- Price
- £7.98
- Rating
- 4.5/5
- Reviews
- 2,472
- Age
- 19y ago

FOSSIL Riley Womens Quartz Watch with Rose Gold Dial and Rose Gold Stainless Steel Bracelet ES2811
- Price
- £65.49
- Rating
- 4.6/5
- Reviews
- 16,614
- Age
- 15y ago

JewelryWe Womens Ultra Thin Easy Reader Watch with Elastic Strap Golden
- Price
- £9.53
- Rating
- 3.7/5
- Reviews
- 466
- Age
- 9y ago
Newest
by launch date
CIVO Vintage Watches for Women Small: Oval Case Roman Dial Analog with Expansion Band - Dainty Gold Ladies Dress Watch for Gifts Anniversary Valentines Day
- Price
- £16.51
- Rating
- 3.9/5
- Reviews
- 95
- Age
- 6mo ago

Fossil Raquel Watch for Women Quartz Three Hand Movement with Stainless Steel Strap Creamy Gold
- Price
- £104.42
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 6mo ago

Sekonda Day to Night Ladies 34mm Elizabeth Watch in Gold with Gold Alloy Bracelet & Silver Dial
- Price
- £28.11
- Rating
- 4.4/5
- Reviews
- 3,875
- Age
- 1y ago

Avaner Womens Bracelet Square Watches: Gold Silver Stainless Steel Strap Analog Quartz Elegant Wrist Watches
- Price
- £10.63
- Rating
- 4.1/5
- Reviews
- 218
- Age
- 1y ago

Oidea Square Womens Watch: Gold Tone Elegant Rectangular Bar Scale Dial Analog Quartz Wrist Watches Detachable Strap Bracelet Watch Casual Business Dress Ladies Watches
- Price
- £10.89
- Rating
- 3.8/5
- Reviews
- 68
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
56
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
58%
Top 20: 95%
Open market
16%
- Fossil57%
- OFFCUP9%
- Sekonda5%
- Michael Kors5%
- Casio4%
- Ravel4%
- Open — no brand owns it (7 brands, 16%)
Demand
Gold Watch search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.4×
Search terms
Top Gold Watch search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- gold watches women90K/yr
- gold watch94K/yr
- ladies gold watch33K/yr
- womens gold watch31K/yr
- gold watch women20K/yr
- gold womens watch11K/yr
- gold ladies watch9K/yr
- ladies gold watches8K/yr
- watches for women gold9K/yr
- gold watches7K/yr
Reviews and returns
What reviews say buyers love and hate about Gold Watch
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
strap pin came out after a week
Terrible strap
Strap Broke 6 Months
would fit a man strap far to big disappointed
It doesnt fit
Very small
But trying to remove the links is very difficult
impossible to sort on your own
taking the watch off your wrist quite tricky
broke the second I tried to use it
broke after few weeks
only had it a few weeks and its stopped working
Poor quality
Utter rubbish
I am disappointed with the quality of this watch
Love
worth the price
Good value for money
Good value
Perfect fit
Great size face
excellent service and watch fits nicely
feels well made
Really good watch, good quality and came perfectly
Quality is great
easy adjustment
bracelet so easy to adjust
Easy to adjust the wristband
Clear face easy to read
Great value - easy to read
is easy to set to the right time
Return
4.8% Return rate 72% Fixable by listing
would fit a man strap far to big disappointed
It doesnt fit
Very small
It was too big for my wrist so I took out the second clasp
Lovely little watch - not suitable for larger wrists
Poor quality
Utter rubbish
I am disappointed with the quality of this watch
Incorrect descriptive information
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gold Watch questions
Answered from the same tracked data.









