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Gold Hoop Earrings

Pass

Gold Hoop Earrings scores 65 out of 100, a Pass. Shoppers spend $645K a year here, demand is soft, at -5.1% this quarter, and returns run at 1.1% of orders.

Flapen Score
65
65 / 100
Top 4% of 2,461 Fashion niches · +17 vs the category median of 48
Market size
£645K/yr1.3M searches / yr
90-day growth
-5.1%search demand this quarter
Competition
41%top-5 click share · 33 brands · 42 sellers

Flapen Score

Gold Hoop Earrings against its category

The dotted line is the Fashion average. Past it, Gold Hoop Earrings is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gold Hoop Earrings market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Gold Hoop Earrings 1.3M times last year and spent an estimated £645K. The top 5 brands take 53% of clicks. Demand peaks in Nov–Dec. Flapen scores it 65 out of 100, a Pass.

01 · Demand

3.5% of searches ended in a purchase last week.

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £645K a year.

Searches, last 12 months
1.3M
Growth, 90 days vs prior 90
-5.1%
Conversion, latest week
3.5%
Market size, estimated
£645Ka year
Peak month
December2.4× the quietest month
Top search term
gold hoop earrings263K searches a year

02 · Price

A sale here is worth £13.77.

Listings sell for £13.77 on average, from £4.56 to £77.08. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At £13.77 that is £3K to £7K a year per listing.

Average price
£13.77under the $15 to $100 sweet spot
Price range
£4.56–£77.08
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
250–500
Revenue per listing a year
£3K–£7K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #1,258 within Jewellery. It carries 548 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#1,258in Jewellery
Average rating
4.31 starsAmazon United Kingdom average 4.36 stars
Average reviews
548per listing
Listings tracked
48

04 · Newcomers

Amazon counts 1 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
1Amazon's first-year sales bar
Average brand age
36 months

Products

Top Gold Hoop Earrings products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

£0£26K£52K£77K£103K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

33 falling

Sellers

42

Top-5 brand share

53%

Top 20: 89%

Top-5 click share

41%

Top 20: 73%

Open market

42%

  • JEMARA15%
  • Senteria14%
  • KUTEZY JEWELLERY10%
  • Old English Jewellers8%
  • Philip Jones6%
  • Generic5%

Demand

Gold Hoop Earrings search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '24Holiday '24Prime Day '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Gold Hoop Earrings search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gold hoop earrings263K/yr
  • 9ct gold earrings133K/yr
  • gold studs earrings for women112K/yr
  • gold hoops98K/yr
  • gold stud earrings90K/yr
  • 9ct gold hoop earrings87K/yr
  • gold hoops earrings for women133K/yr
  • gold studs53K/yr
  • gold hoop earrings for women53K/yr
  • gold stud earrings for women50K/yr

Reviews and returns

What reviews say buyers love and hate about Gold Hoop Earrings

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall23%−0.16

Bigger than expected

Too small

Too long

Allergies13%−0.08

Allergic to metal

Allergic Reaction

I have a metal allergy

Quality-Overall8%+2.04

Cheap

Cheap looking

Poor quality

Metal Authenticity7%−0.09

Not gold plated

Not sterling silver

NOT 9CT GOLD

Thickness6%−0.07

Too thick

Back is too thick

I found the post quite thick

Love

Quality-Overall27%+2.04

Good quality set

Good quality earrings

Excellent product quality

Value For Money22%+1.79

Good for price

Excellent value

Great value

Size-Overall11%−0.16

they fit well

Easy to fit

fit easily

Comfort-Overall8%+0.37

Very comfortable

comfortable in the ear

Comfortable to wear

Advertised Vs Actual Product5%

As described

they look exactly like the pictures

This is just what i needed

Return

1.1% Return rate 69% Fixable by listing

Size-Overall52%██▇▇▇█

Bigger than expected

Too small

Too long

Metal Authenticity10%▅▅▆█▆▅

Not gold plated

Not sterling silver

NOT 9CT GOLD

Quality-Overall6%▆█▄▆█▆

Cheap

Cheap looking

Poor quality

Color5%▆▃▄▅█▅

Very yellow and dirty looking

Changed colour

Changed colour after a few wears

Advertised Vs Actual Product4%▃▅▄██▃

Nothing like the pictures

Very disappointing and misleading

Not as described

FAQ

Common Gold Hoop Earrings questions

Answered from the same tracked data.