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Glasses Holder

Fail

Prices span $4.22–$12.84, mostly outside the sweet spot, so Glasses Holder is a Fail.

Flapen Score
43
43 / 100
Ranks 1,718 of 2,461 Fashion niches · −5 vs the category median of 48
Market size
£75K/yr325K searches / yr
90-day growth
-21.8%search demand this quarter
Competition
48%top-5 click share · 21 brands · 31 sellers

Flapen Score

Glasses Holder against its category

The dotted line is the Fashion average. Past it, Glasses Holder is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Glasses Holder market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Glasses Holder 325K times last year and spent an estimated £75K. The top 5 brands take 56% of clicks. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

2.6% of searches ended in a purchase last week.

Shoppers searched for this 325K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -21.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £75K a year.

Searches, last 12 months
325K
Growth, 90 days vs prior 90
-21.8%
Conversion, latest week
2.6%
Market size, estimated
£75Ka year
Peak month
December5.1× the quietest month
Top search term
glasses holder134K searches a year

02 · Price

A sale here is worth £8.79.

Listings sell for £8.79 on average, from £4.22 to £12.84. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At £8.79 that is £0 to £879 a year per listing.

Average price
£8.79under the $15 to $100 sweet spot
Price range
£4.22–£12.84
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
0–100
Revenue per listing a year
£0–£879
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 13.2% of listings are out of stock. The average listing ranks #175 within Accessories. It carries 2,427 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
96%
Out of stock, average day
13.2%
Average rank
#175in Accessories
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,427per listing
Listings tracked
28

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Glasses Holder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

£0£8K£15K£23K£30K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 falling

Sellers

31

Top-5 brand share

56%

Top 20: 99%

Top-5 click share

48%

Top 20: 90%

Open market

39%

  • FINTIE28%
  • MoKo10%
  • Frebeauty7%
  • Anchor Glasses Straps6%
  • Atlantic Traders5%
  • GoGrip5%

Demand

Glasses Holder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KHoliday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 5.1×

Search terms

Top Glasses Holder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • glasses holder134K/yr
  • glasses stand58K/yr
  • glasses holder stand44K/yr
  • glasses holders13K/yr
  • glasses stand for women10K/yr
  • glasses stand for men8K/yr
  • eye glasses holder8K/yr
  • spectacle holder11K/yr
  • glass stand5K/yr
  • eyeglass holder5K/yr

Reviews and returns

What reviews say buyers love and hate about Glasses Holder

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall17%−0.02

fixings bit big

Too small

Reviews mention it is a tight fit

Quality-Overall11%+0.49

Bad quality

I was slightly concerned due to the reviews

I must have got a reject because the quality is awful

Thickness7%

my glass frames are to thick

A bit thick

Not for thin/thick frames only thin

Advertised Vs Actual Product7%−0.02

Nothing like what is advertised

Nothing like whats shown in the advert

Item delivered looks NOTHING like the image on here

Comfort-Overall5%−0.05

Uncomfortable

Love

Quality-Overall26%+0.49

Good quality, use them for work fits my safety glasses well

Works well, good quality, quick delivery

Excellent product

Value For Money10%

Great value

Great value

Good value

Ease Of Use8%−0.03

Easy to use

made it a functional handy item

Very handy

Advertised Vs Actual Product8%−0.02

Better than expected

Does what it shows

Just like the pictures

Gifting Purpose6%+0.85

Unique gift

Beautiful gift

Great little Christmas gift

Return

0.8% Return rate 52% Fixable by listing

Size-Overall37%▆█▆█▆▇

fixings bit big

Too small

Reviews mention it is a tight fit

Quality-Overall15%█▇▆▇█▂

Bad quality

I was slightly concerned due to the reviews

I must have got a reject because the quality is awful

Functionality-Overall6%▆▁▃▁█▄
Advertised Vs Actual Product5%▁█▄▄▄▁

Nothing like what is advertised

Nothing like whats shown in the advert

Item delivered looks NOTHING like the image on here

Strength4%▁▇▅▆█▁

The stand is a bit flimsy too

FAQ

Common Glasses Holder questions

Answered from the same tracked data.