girls waterproof jacket
Worth a lookShows demand growing +119.1% this quarter, but a small market ($31K/yr) keeps it on the watch list.
Growth
Incredible+119.1%90-day search growth — must beat 0% to launch
Competition
Incredible18%top-5 click share — an open shelf
Avg price
Great£15.79avg listing price — sweet spot $15–$100
Price range
Good£6.62–£24.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Review moat
Okay2,553.95avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.1%return rate — above 5% kills the launch gate
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Market size
Bad£31K£31K/yr · 272K searches
According to Flapen's Amazon United Kingdom niche tracking, girls waterproof jacket is a £31K/yr Amazon United Kingdom market (272K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Jun–Aug–Sep. Verdict: Worth a look — 52/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
girls waterproof jacket market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- £32K–£39K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #24
- Page quality
- 0%
- Prime
- 98%
- Sponsored
- 87%
- Out of stock
- 2.9%
- Avg brand age
- 48 months
- Avg seller age
- 181 days
Competition & brand share
Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.Brands
27 rising
Sellers
58
Top-5 brand share
78%
Top 20: 98%
Top-5 click share
18%
Top 20: 45%
Open market
19%
- Mountain Warehouse40%
- Regatta16%
- BuyiRen12%
- Trespass7%
- Rainsuit Shop4%
- adidas3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +119.1% search growth over the last 90 days.Peak months: Jun, Aug, Sep · busiest ÷ quietest = 10.4×
Top girls waterproof jacket search terms
- girls waterproof jacket56K/yr
- waterproof jacket kids41K/yr
- boys rain jacket28K/yr
- kids rain jacket29K/yr
- rain jacket kids18K/yr
- pac a mac kids12K/yr
- waterproof coat kids17K/yr
- boys rain coat9K/yr
- regatta waterproof jacket kids13K/yr
- boys summer jacket5K/yr
Top girls waterproof jacket products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Trespass Kids Packaway Waterproof Jacket Qikpac Black 11/12
Trespass£13.944.6★1,158 rev
Mountain Warehouse Exodus Kids Softshell Jacket - Breathable Wind & Water Resistant Fleece Lined Coat For Boys & Girls - Best For Sping Summer & Hiking Black Kids Size 3-4 Years
Mountain Warehouse£15.164.6★9,751 rev
Regatta Kids Stormbreak Waterproof Jacket Wind Resistant Hooded Outdoor Coat
Regatta£10.204.4★3,789 rev
Regatta Kids Stormbreak Waterproof Jacket Wind Resistant Hooded Outdoor Coat
Regatta£10.944.4★3,789 rev
Mountain Warehouse Torrent II Kids Waterproof Jacket - Ripstop Outer Rain Coat Taped Seams Zipped Pockets - Spring Summer Travelling Camping Lilac (Lightweight) Kids Size 9-10 Years
Mountain Warehouse£19.874.3★149 rev
Newest
by launch date
Baogaier Girls Waterproof Jacket Kids Hooded Raincoat with Zip Pockets Lightweight Jackets with Reflective Stripes Windproof Outdoor Colorblocked Coat Outerwear 7-8 Years Pink
Baogaier£18.6620 rev
adidas Unisex Kids TIBERIO WINDBREAKER black/grey four/white 11-12 Years
adidas£17.5576 rev
BuyiRen Boys Girls Waterproof Jacket Rain Jackets Hooded Raincoat Lightweight Mesh Lined Rain Coats for Kids Light Pink 5-6 Years
BuyiRen£17.27106 rev
LACOFIA Girls Waterproof Jacket with Fleece Lined Kids Windbreaker School Hooded Coat Children Outdoor Raincoat for Autumn/Early Winter Multicolor 3-4 Years
LACOFIA£14.85146 rev
Mountain Warehouse Pakka Kids Waterproof Jacket - Wind Resistant Lightweight Breathable Rain Coat for Girls & Boys Packaway Bag - For Rain Spring Summer Lilac Kids Size 9-10 Years
Mountain Warehouse£16.077,264 rev
Trending
90-day click momentumBuyiRen Boys Girls Waterproof Jacket Rain Jackets Hooded Raincoat Lightweight Mesh Lined Rain Coats for Kids Light Pink 5-6 Years
BuyiRen£17.274.6★
Style It Up Unisex Kids Boy Girl Waterproof Plain Raincoat Mac Kagoul Jacket Hooded Cagoul 30 (9-10 Years) Navy
Style It Up£6.624.3★
Baogaier Girls Waterproof Jacket Kids Hooded Raincoat with Zip Pockets Lightweight Jackets with Reflective Stripes Windproof Outdoor Colorblocked Coat Outerwear 7-8 Years Pink
Baogaier£18.664.4★
Mountain Warehouse Pakka Kids Waterproof Jacket - Wind Resistant Lightweight Breathable Rain Coat for Girls & Boys Packaway Bag - For Rain Spring Summer Lilac Kids Size 9-10 Years
Mountain Warehouse£16.074.3★
adidas Unisex Kids TIBERIO WINDBREAKER black/grey four/white 11-12 Years
adidas£17.554.6★
What buyers say about girls waterproof jacket
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality and true to size”
“True to size fitting”
“This girls' waterproof jacket is a fantastic purchase”
“Great for keeping warm”
“Great for the price”
“This jacket is extremely lightweight”
“comfortable”
“Great protection from the rain and easy wash”
“Lovely colour”
“Perfect for my lads school trip where it forecast sunshine and showers”
What buyers complain about
“Short in the body”
“also felt very flimsy around the zips”
“I am in process of complaining to Amazon about this as this is unfair and misleading”
“It is very thin”
“Huge jacked with an oversized arms”
“not very well made”
“Dont buy these unless you want extra expense and hassle”
“It ripped not long after I bought it”
“Had a funny smell so needed washing immediately”
“Wouldn't have been great at keeping you warm”
Top return reasons
Common questions
- Is girls waterproof jacket profitable to sell on Amazon United Kingdom?
- The niche generates £31K/yr across 126 tracked products. 1 of 26 products launched in the last 360 days are still selling. 90-day search growth is +119.1%. Flapen's verdict: Worth a look (52/100).
- How competitive is the girls waterproof jacket niche?
- 27 brands and 58 sellers compete. The top 5 products take 18% of clicks and top 5 brands hold 78% of demand.
- What do buyers complain about in girls waterproof jacket?
- Top complaints mined from reviews: Size-Overall, Zipper Quality, Advertised Vs Actual Product. The return rate is 4.1%.
- When does demand for girls waterproof jacket peak?
- Demand peaks in Jun–Aug–Sep; the busiest month runs 10.4× the quietest.
- What does it cost to enter the girls waterproof jacket niche?
- Listings span £6.62–£24.60; the average listing price is £15.79 (sweet spot $15–$100). The average incumbent carries 2,554 reviews — the moat a new listing must climb.