Girls Swimming Costume
Girls Swimming Costume shows a fragmented shelf (top 5 take 19% of clicks), but weak search conversion (0.9%) keeps it on the watch list.
Flapen Score
Is Girls Swimming Costume profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Girls Swimming Costume is a £122K/yr Amazon United Kingdom market (1.2M searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Jan. Verdict: Worth a look — 50/100.
Girls Swimming Costume: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +12.6% over the last 90 days and 0.9% of searches end in a purchase.
£122K
revenue / yr
Who owns the niche?
The top 5 brands hold 58% of demand, so 42% of the market is open.
42%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 128 products
Top Girls Swimming Costume products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Amazon Essentials Girls Quick-Dry Cross Back One-Piece Swimming Costume with 4-Way Stretch Blue Ditsy Floral 10 Years
- Price
- £12.77
- Rating
- 4.2/5
- Reviews
- 78
- Age
- 5mo ago
Ewbob Girls One Piece Swimsuit Quick Dry Swimwear Swimming Costume Beach Bathing Suit for Kids(C3-005)-Purple-9-10Y
- Price
- £11.91
- Rating
- 4.5/5
- Reviews
- 599
- Age
- 1y ago
Speedo Girls Endurance+ Medalist Swimsuit | Chlorine Resistance | Comfort Fit | SwiMing LeSons | Swim Holiday Black 11-1211-12
- Price
- £8.76
- Rating
- 4.5/5
- Reviews
- 4,944
- Age
- 5y ago
Okdance Swimming Costume for Boys Girls One-Piece Kids Swimsuit Short Sleeve Swimming Costume for Summer Surfing Swimming Water Sports Boy Girl (UK Age 9 Years 11 Years Regular Pink)
- Price
- £9.20
- Rating
- 4.2/5
- Reviews
- 95
- Age
- 7mo ago
Speedo Girls Endurance+ Legsuit Swimsuit | Chlorine Resistance | Comfort Fit | SwiMing LeSons | Swim Holiday Black 13-1413-14
- Price
- £15.38
- Rating
- 4.6/5
- Reviews
- 379
- Age
- 3y ago
Trending
90-day click momentumAmazon Essentials Girls Quick-Dry Cross Back One-Piece Swimming Costume with 4-Way Stretch Blue Ditsy Floral 10 Years
- Price
- £12.77
- Rating
- 4.2/5
- Reviews
- 78
- Age
- 5mo ago
Girls Swimming Costume Padded Bras 7-15 Years Two Piece Drawstring Halterneck Girls Tankini Swimsuit with Boy Shorts Kids Bathing Suit Grey Blue Trees 11-12 Years
- Price
- £13.99
- Rating
- 4.5/5
- Reviews
- 150
- Age
- 8mo ago
Girls Swimming Costume Padded Bras 7-15 Years Two Piece Drawstring Halterneck Girls Tankini Swimsuit with Boy Shorts Kids Bathing Suit Black Trees 13-14 Years
- Price
- £11.41
- Rating
- 4.5/5
- Reviews
- 150
- Age
- 8mo ago
XiaoMoSha Swimming Costume Girls One Piece Bathing Suit with Adjustable Straps Color Contrast Trim for Teens Girls 12-13 Years Black
- Price
- £12.79
- Rating
- 4.6/5
- Reviews
- 68
- Age
- 7mo ago
Amazon Essentials Girls Quick-Dry Cross Back One-Piece Swimming Costume with 4-Way Stretch Pink Tomato Red Strawberries 3 Years
- Price
- £11.18
- Rating
- 4.2/5
- Reviews
- 78
- Age
- 5mo ago
Newest
by launch dateAmazon Essentials Girls Quick-Dry Cross Back One-Piece Swimming Costume with 4-Way Stretch Blue Ditsy Floral 10 Years
- Price
- £12.77
- Rating
- 4.2/5
- Reviews
- 78
- Age
- 5mo ago
Amazon Essentials Girls Quick-Dry Cross Back One-Piece Swimming Costume with 4-Way Stretch Pink Tomato Red Strawberries 3 Years
- Price
- £11.18
- Rating
- 4.2/5
- Reviews
- 78
- Age
- 5mo ago
Okdance Swimming Costume for Boys Girls One-Piece Kids Swimsuit Short Sleeve Swimming Costume for Summer Surfing Swimming Water Sports Boy Girl (UK Age 9 Years 11 Years Regular Pink)
- Price
- £9.20
- Rating
- 4.2/5
- Reviews
- 95
- Age
- 7mo ago
XiaoMoSha Swimming Costume Girls One Piece Bathing Suit with Adjustable Straps Color Contrast Trim for Teens Girls 13-14 Years Dark Blue
- Price
- £11.20
- Rating
- 4.6/5
- Reviews
- 68
- Age
- 7mo ago
XiaoMoSha Swimming Costume Girls One Piece Bathing Suit with Adjustable Straps Color Contrast Trim for Teens Girls 12-13 Years Black
- Price
- £12.79
- Rating
- 4.6/5
- Reviews
- 68
- Age
- 7mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.
Brands
33 rising
Sellers
75
Top-5 brand share
58%
Top 20: 94%
Top-5 click share
19%
Top 20: 44%
Open market
37%
- Speedo19%
- Ewbob13%
- FishingDino12%
- Amazon Essentials9%
- InfiniZer5%
- XiaoMoSha5%
Girls Swimming Costume demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan · busiest ÷ quietest = 2.1×
Top Girls Swimming Costume search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- girls swimming costume392K/yr
- swimming costume girls279K/yr
- kids swimming costume78K/yr
- girls swimsuit52K/yr
- swimsuit girls41K/yr
- speedo swimsuit girls59K/yr
- swimming suit for girls33K/yr
- girls swimming costumes one piece24K/yr
- swim suit kids20K/yr
- girls swimming costume age 12-1321K/yr
What reviews say buyers love and hate about Girls Swimming Costume
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“True to size”
“Good quality”
“Very comfortable”
“such lively vibrant colours”
“Good value for money”
What buyers complain about
74% of reviews“Too tight”
“Split open”
“This is something I would pay £2 for”
“The material is so cheap it is all wrinkle together and just awful”
“the hygiene label that was we pulled off left an awful sticky residue that I could not get off”
Girls Swimming Costume return rate & reasons
Why buyers send it back, as a share of all return requests.
5.5%
Return rate
89%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Girls Swimming Costume questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
