Girls Coats
soft demand (-56.3% this quarter) — Girls Coats doesn't clear our bar today.
Flapen Score
Is Girls Coats profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Girls Coats is a £12K/yr Amazon United Kingdom market (395K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Jan–Sep–Oct–Nov–Dec. Verdict: Skip it — 41/100.
Girls Coats: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -56.3% over the last 90 days and 0.2% of searches end in a purchase.
£12K
revenue / yr
Who owns the niche?
The top 5 brands hold 65% of demand, so 35% of the market is open.
35%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 217 products
Top Girls Coats products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
BuyiRen Girls Windbreakers Jacket Rain Jackets Hooded Raincoat Fleece Lined Rain Coats for Kids Polka Point 5-6 Years
- Price
- £21.52
- Rating
- 5.0/5
- Reviews
- 42
- Age
- 6mo ago

LACOFIA Girls Waterproof Jacket with Fleece Lined Kids Windbreaker School Hooded Coat Children Outdoor Raincoat for Autumn/Early Winter Multicolor 3-4 Years
- Price
- £14.85
- Rating
- 4.5/5
- Reviews
- 146
- Age
- 1y ago

Spring And Autumn Girls Denim Paillette Butterfly Jacket KidS Jacket Top(3-4Y)
- Price
- £18.88
- Rating
- 4.7/5
- Reviews
- 1,333
- Age
- 7y ago

Berghaus Kids Burham Insulated Jacket with Grown on Hood & 2 Pockets Lightweight & Water Repellent Winter Puffer Coat for Boys and Girls (UK Age 13 Years Regular Black)
- Price
- £49.27
- Rating
- 4.6/5
- Reviews
- 202
- Age
- 8y ago

BuyiRen Boys Girls Waterproof Jacket Rain Jackets Hooded Raincoat Lightweight Mesh Lined Rain Coats for Kids Light Pink 5-6 Years
- Price
- £17.27
- Rating
- 4.6/5
- Reviews
- 106
- Age
- 1y ago
Trending
90-day click momentum
BuyiRen Girls Waterproof Jacket Rain Jackets Hooded Raincoat Lightweight Cotton Lined Rain Coats for Kids Black Hearts 8-9 Years
- Price
- £17.17
- Rating
- 4.8/5
- Reviews
- 46
- Age
- 3mo ago

BuyiRen Girls Waterproof Jacket Rain Jackets Hooded Raincoat Lightweight Cotton Lined Rain Coats for Kids Ombre Mermaids 5-6 Years
- Price
- £17.71
- Rating
- 4.8/5
- Reviews
- 46
- Age
- 3mo ago

BuyiRen Girls Waterproof Jacket Rain Jackets Hooded Raincoat Lightweight Cotton Lined Rain Coats for Kids Ombre Mermaids 8-9 Years
- Price
- £17.30
- Rating
- 4.8/5
- Reviews
- 46
- Age
- 3mo ago

BuyiRen Boys Girls Windbreakers Jacket Rain Jackets Hooded Raincoat Fleece Lined Rain Coats for Kids Bright Plum 7-8 Years
- Price
- £23.39
- Rating
- 4.5/5
- Reviews
- 102
- Age
- 5mo ago

BuyiRen Boys Girls Waterproof Jacket Rain Jackets Hooded Raincoat Lightweight Mesh Lined Rain Coats for Kids Light Pink 5-6 Years
- Price
- £17.27
- Rating
- 4.6/5
- Reviews
- 106
- Age
- 1y ago
Newest
by launch date
BuyiRen Girls Waterproof Jacket Rain Jackets Hooded Raincoat Lightweight Cotton Lined Rain Coats for Kids Ombre Mermaids 5-6 Years
- Price
- £17.71
- Rating
- 4.8/5
- Reviews
- 46
- Age
- 3mo ago

BuyiRen Girls Waterproof Jacket Rain Jackets Hooded Raincoat Lightweight Cotton Lined Rain Coats for Kids Ombre Mermaids 8-9 Years
- Price
- £17.30
- Rating
- 4.8/5
- Reviews
- 46
- Age
- 3mo ago

BuyiRen Girls Waterproof Jacket Rain Jackets Hooded Raincoat Lightweight Cotton Lined Rain Coats for Kids Black Hearts 8-9 Years
- Price
- £17.17
- Rating
- 4.8/5
- Reviews
- 46
- Age
- 3mo ago

BuyiRen Boys Girls Windbreakers Jacket Rain Jackets Hooded Raincoat Fleece Lined Rain Coats for Kids Bright Plum 7-8 Years
- Price
- £23.39
- Rating
- 4.5/5
- Reviews
- 102
- Age
- 5mo ago

Baogaier Girls Waterproof Jacket Kids Hooded Raincoat with Zip Pockets Lightweight Jackets with Reflective Stripes Windproof Outdoor Colorblocked Coat Outerwear 13 Years Pink
- Price
- £18.84
- Rating
- 4.4/5
- Reviews
- 20
- Age
- 6mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (10% combined) — an open shelf where new products get seen.
Brands
41 rising
Sellers
50
Top-5 brand share
65%
Top 20: 92%
Top-5 click share
10%
Top 20: 28%
Open market
34%
- BuyiRen30%
- Mountain Warehouse20%
- SERENYOU6%
- A2Z 4 Kids4%
- Peacolate4%
- CAMLAKEE3%
Girls Coats demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 8.5×
Top Girls Coats search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- girls jacket30K/yr
- girls coat73K/yr
- girls coats50K/yr
- girls jackets16K/yr
- girls coats jackets & gilets12K/yr
- jacket for girls12K/yr
- girls winter coat56K/yr
- kids jacket girl9K/yr
- girls coats 7-8 years16K/yr
- girls coats 11-12years20K/yr
What reviews say buyers love and hate about Girls Coats
What buyers mention most, as a share of all reviews.
What buyers love
73% of reviews“fits my granddaughter really well”
“Good waterproof”
“looks well made”
“The lightweight design makes it easy for her to wear without feeling bulky”
“Excellent price”
What buyers complain about
63% of reviews“Zip broke”
“not very well made”
“very small”
“it is not padded”
“Smell so bad”
Girls Coats return rate & reasons
Why buyers send it back, as a share of all return requests.
3.8%
Return rate
87%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Girls Coats questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









