Gifts for Wife

Shoppers searched for this 799K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £421K a year.

Searches, last 12 months

799K

Growth, 90 days vs prior 90

+4.4%

Conversion, latest week

3.3%

Market size, estimated

£421Ka year

Peak month

December9.6× the quietest month

Top search term

wife birthday gifts84K searches a year

Listings sell for £16.13 on average, from £6.22 to £36.70. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At £16.13 that is £4K to £8K a year per listing.

Average price

£16.13inside the $15 to $100 sweet spot

Price range

£6.22–£36.70

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

£4K–£8K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #189 within Novelty & Special Use Clothing. It carries 2,051 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

3.3%

Average rank

#189in Novelty & Special Use Clothing

Average rating

4.52 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,051per listing

Listings tracked

17

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

33 months