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Gifts for Someone Going Travelling

Maybe

The top 5 brands take only 30% of clicks. But shoppers spend an estimated $30K a year here, so Gifts for Someone Going Travelling is a Maybe.

Flapen Score
54
54 / 100
Top 27% of 2,461 Fashion niches · +6 vs the category median of 48
Market size
£30K/yr105K searches / yr
90-day growth
-11.9%search demand this quarter
Competition
22%top-5 click share · 63 brands · 86 sellers

Flapen Score

Gifts for Someone Going Travelling against its category

The dotted line is the Fashion average. Past it, Gifts for Someone Going Travelling is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gifts for Someone Going Travelling market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Gifts for Someone Going Travelling 105K times last year and spent an estimated £30K. The top 5 brands take 30% of clicks. Demand peaks in Nov–Dec. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £30K a year.

Searches, last 12 months
105K
Growth, 90 days vs prior 90
-11.9%
Conversion, latest week
4.0%
Market size, estimated
£30Ka year
Peak month
December5.2× the quietest month
Top search term
travelling gifts29K searches a year

02 · Price

A sale here is worth £7.13.

Listings sell for £7.13 on average, from £2.93 to £30.39. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £7.13 that is £0 to £713 a year per listing.

Average price
£7.13under the $15 to $100 sweet spot
Price range
£2.93–£30.39
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£713
Returns
1.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

77% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #1,420 within Luggage & Travel Gear. It carries 1,530 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
99%
Out of stock, average day
8.3%
Average rank
#1,420in Luggage & Travel Gear
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,530per listing
Listings tracked
79

04 · Newcomers

3 of last year's 28 launches cleared the first-year sales bar.

28 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
28
Successful launches
3Amazon's first-year sales bar
Average brand age
32 months

Products

Top Gifts for Someone Going Travelling products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 22% of clicks, no more. An open shelf where new products get seen.

£0£595£1K£2K£2K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

63 falling

Sellers

86

Est. top-5 brand share

30%

Top 20: 68%

Est. top-5 click share

22%

Top 20: 56%

Open market

66%

  • AIKOBAA9%
  • MUXIUNT6%
  • Doraler5%
  • POWWA5%
  • Huaceary4%
  • MATEIN4%

Demand

Gifts for Someone Going Travelling search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KSpike '25Black Friday '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 5.2×

Search terms

Top Gifts for Someone Going Travelling search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • travelling gifts29K/yr
  • safe travels gift12K/yr
  • gifts for travellers23K/yr
  • bon voyage gifts9K/yr
  • gifts for someone going travelling17K/yr
  • present for someone going travelling8K/yr
  • gift for someone going travelling6K/yr
  • travelling gifts for her1K/yr
  • gifts for someone traveling305/yr

Reviews and returns

What reviews say buyers love and hate about Gifts for Someone Going Travelling

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Comfort-Overall”
12%of negative reviews mention “Comfort-Overall”
1.0%of orders come back
“Incredibly uncomfortable”
A buyer, on “Comfort-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Gifts for Someone Going Travelling questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data