Gift Ideas

Shoppers searched for this 168K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £29K a year.

Searches, last 12 months

168K

Growth, 90 days vs prior 90

-0.1%

Conversion, latest week

2.6%

Market size, estimated

£29Ka year

Peak month

December15.2× the quietest month

Top search term

quirky gifts for women95K searches a year

Listings sell for £6.79 on average, from £3.33 to £12.15. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £6.79 that is £0 to £679 a year per listing.

Average price

£6.79under the $15 to $100 sweet spot

Price range

£3.33–£12.15

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£679

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #30 within Girls. It carries 2,594 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

6.0%

Average rank

#30in Girls

Average rating

4.59 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,594per listing

Listings tracked

9

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

35 months