Ghillie Suit
a small market ($14K/yr) — Ghillie Suit doesn't clear our bar today.
Flapen Score
Is Ghillie Suit profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Ghillie Suit is a £14K/yr Amazon United Kingdom market (94K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 46/100.
Ghillie Suit: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -1.2% over the last 90 days and 0.5% of searches end in a purchase.
£14K
revenue / yr
Who owns the niche?
The top 5 brands hold 75% of demand, so 25% of the market is open.
25%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 34 products
Top Ghillie Suit products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
NITEHAWK Adults Military Camouflage Woodland Sniper Ghillie Burlap Suit M/L
- Price
- £32.39
- Rating
- 4.6/5
- Reviews
- 186
- Age
- 14y ago
PELLOR Six-in-One 3D Camouflage Clothing Hunting suit for Bird Watching Camping Outdoor Ghillie Suit for Men
- Price
- £35.09
- Rating
- 4.3/5
- Reviews
- 96
- Age
- 5y ago
Harrington Marley Ghillie Suit 3D Camo Leaf Woodland Shooting/Photography Camouflage Poncho Cover - Bird Watching Leaves Cover
- Price
- £17.03
- Rating
- 4.1/5
- Reviews
- 47
- Age
- 7y ago
Goetland Adult 5pcs Ghillie Suit 3D Camouflage Airsoft Hunting Apparel Men Youth Green Sand
- Price
- £32.79
- Rating
- 4.2/5
- Reviews
- 364
- Age
- 8y ago
NITEHAWK Adults Military 3D Camouflage Sniper Ghillie Suit Includes Rifle Wrap & Carry Bag XL/XXL
- Price
- £32.56
- Rating
- 4.5/5
- Reviews
- 172
- Age
- 12y ago
Trending
90-day click momentum
PELLOR Mosquito Suit for Men Women - 3Pcs Camouflage Bug Clothing with Adjustable Cuffs Waist Ankles - Breathable Mesh Net Jacket Pants Gloves - Outdoor Protection from Bugs Flies Gnats No-See-Ums
- Price
- £17.86
- Rating
- 4.2/5
- Reviews
- 17
- Age
- 3mo ago
MERCIYD Outdoor Military Tactical Vest - Field Game Wear Paintball & Air Gun Protection Hunting & Combat Training
- Price
- £30.81
- Rating
- 4.2/5
- Reviews
- 286
- Age
- 4y ago
MERCIYD Outdoor military tactical vest field game wear vest paintball protective gear air gun protective vest suitable for outdoor hunting combat training
- Price
- £30.43
- Rating
- 4.2/5
- Reviews
- 286
- Age
- 4y ago
DRY KIDS Adults All in One Camo Green XL
- Price
- £24.84
- Rating
- 4.0/5
- Reviews
- 359
- Age
- 7y ago
Mil-Tec Mens Woland Ghillie Anti Fire Parka Navy Multicolor 26 UK
- Price
- £41.21
- Rating
- 4.1/5
- Reviews
- 17
- Age
- 8y ago
Newest
by launch datePELLOR Mosquito Suit for Men Women - 3Pcs Camouflage Bug Clothing with Adjustable Cuffs Waist Ankles - Breathable Mesh Net Jacket Pants Gloves - Outdoor Protection from Bugs Flies Gnats No-See-Ums
- Price
- £17.86
- Rating
- 4.2/5
- Reviews
- 17
- Age
- 3mo ago
Zicac 5 Pcs Ghillie Suit 3D Leaf Camouflage Uniform Mask Gloves Storage Bag Set Suitable for Outdoor Hunting Wildlife Photography CS Game Ghillie Suits Suitable for Children
- Price
- £20.77
- Rating
- 4.3/5
- Reviews
- 73
- Age
- 1y ago
Enlision Linen Shirt Men Cotton Lace up Medieval Vintage Costume Pirate Viking Shirt Casual Scottish Ghillie Shirt Khaki L
- Price
- £15.80
- Rating
- 4.3/5
- Reviews
- 685
- Age
- 2y ago
AnExer Ghillie Suit Outdoor 3D Poncho Camo Stealth Cape Gillie Suit with Storage Bag Breathable Ghillie Suits for Kids &Adults Suitable for Military CS Woodland Hunting Clothing
- Price
- £19.58
- Rating
- 4.3/5
- Reviews
- 31
- Age
- 2y ago
PELLOR 5PCS Ghillie Suit 3D Leaf Camouflage Uniform Gilly Suit Mask Gloves Storage Bag Set Suitable for Outdoor Hunting Wildlife Photography CS Game for Teenagers Kid
- Price
- £21.11
- Rating
- 4.4/5
- Reviews
- 145
- Age
- 2y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.
Brands
17 falling
Sellers
22
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
38%
Top 20: 86%
Open market
20%
- PELLOR28%
- NITEHAWK17%
- Zicac16%
- Harrington Marley7%
- Goetland6%
- Helikon-Tex5%
Ghillie Suit demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Oct, Nov · busiest ÷ quietest = 2.9×
Top Ghillie Suit search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- ghillie suit59K/yr
- ghillie suit adult9K/yr
- ghillie7K/yr
- bush costume8K/yr
- kids ghillie suit5K/yr
- ghillie suit kids5K/yr
What reviews say buyers love and hate about Ghillie Suit
What buyers mention most, as a share of all reviews.
What buyers love
70% of reviews“The suit is pretty well made”
“Very reasonable price”
“Perfect fit”
“The suit is lightweight”
“As youd expect”
What buyers complain about
42% of reviews“Its quite tight”
“Very thin and see through”
“Lived and wore until it ripped”
“Not waterproof”
“The material is thin”
Ghillie Suit return rate & reasons
Why buyers send it back, as a share of all return requests.
3.5%
Return rate
81%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Ghillie Suit questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
