Genshin Impact
FailShoppers spend an estimated $9K a year here, so Genshin Impact is a Fail.
- Flapen Score
- 42 / 100Ranks 1,792 of 2,461 Fashion niches · −6 vs the category median of 4842
- Market size
- £9K/yr248K searches / yr
- 90-day growth
- -24.0%search demand this quarter
- Competition
- 60%top-5 click share · 17 brands · 33 sellers
Flapen Score
Genshin Impact against its category
The dotted line is the Fashion average. Past it, Genshin Impact is stronger. Inside it, weaker.
Market
The Genshin Impact market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Genshin Impact 248K times last year and spent an estimated £9K. The top 5 brands take 71% of clicks. Demand peaks in Nov–Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 248K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -24.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £9K a year.
- Searches, last 12 months
- 248K
- Growth, 90 days vs prior 90
- -24.0%
- Conversion, latest week
- 0.2%
- Market size, estimated
- £9Ka year
- Peak month
- December4.1× the quietest month
- Top search term
- genshin impact140K searches a year
02 · Price
A sale here is worth £17.77.
Listings sell for £17.77 on average, from £4.58 to £118.36. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £17.77 that is £0 to £2K a year per listing.
- Average price
- £17.77inside the $15 to $100 sweet spot
- Price range
- £4.58–£118.36
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
55% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 23.8% of listings are out of stock. The average listing ranks #1,554 within Luggage & Travel Gear. It carries 155 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 55%
- Prime listings
- 86%
- Out of stock, average day
- 23.8%
- Average rank
- #1,554in Luggage & Travel Gear
- Average rating
- 4.41 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 155per listing
- Listings tracked
- 22
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Genshin Impact products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
TSOTMO Genshin Mondstadt Flower Merch Anime Lover Gift Genshin Character Cosplay Gift Anime Video Game Inspired Tote Bag (Plants of)
- Price
- £12.40
- Rating
- 4.9/5
- Reviews
- 13
- Age
- 2y ago

UTIEHD Anime Game GI Character Keychain Pendant Cute 10cm Collectible Bag Charm Compact Size for Backpacks and Keys for Fans (Neuvillette)
- Price
- £14.85
- Rating
- 4.7/5
- Reviews
- 229
- Age
- 2y ago

UTIEHD Anime Game GI Character Keychain Pendant Cute 10cm Collectible Bag Charm Compact Size for Backpacks and Keys for Fans (RaidenShogun)
- Price
- £10.54
- Rating
- 4.7/5
- Reviews
- 229
- Age
- 2y ago

Elie&Eason Genshin Impact Ganyu Action Figure - Collectible Character Ornament and Decoration Gift
- Price
- £12.63
- Rating
- 3.5/5
- Reviews
- 9
- Age
- 1y ago

Gen Shin Impact Lucky Bag Gift Bag Include DIY Figure Stickers Mobile Phone Stand Bookmark Gen Shin Impact Greeting Card Badge Collection Bag Curriculum Schedule
- Price
- £12.90
- Rating
- 3.6/5
- Reviews
- 45
- Age
- 4y ago
Trending
estimated 90-day click momentum
MYSOMY Anime Inspired Crossbody Bag Mao & Jinshi Gifts Poison Lover Gifts Anime Apothecary Shoulder Bag (Poison? CB2)
- Price
- £12.23
- Rating
- 4.2/5
- Reviews
- 3
- Age
- 11mo ago

TSOTMO Genshin Mondstadt Flower Merch Anime Lover Gift Genshin Character Cosplay Gift Anime Video Game Inspired Tote Bag (Plants of)
- Price
- £12.40
- Rating
- 4.9/5
- Reviews
- 13
- Age
- 2y ago

UTIEHD Anime Game GI Character Keychain Pendant Cute 10cm Collectible Bag Charm Compact Size for Backpacks and Keys for Fans (RaidenShogun)
- Price
- £10.54
- Rating
- 4.7/5
- Reviews
- 229
- Age
- 2y ago

TSOTMO Genshin Mondstadt Flower Merch Anime Lover Gift Genshin Character Cosplay Gift Anime Video Game Inspired Tote Bag (Plants of BLK)
- Price
- £12.22
- Rating
- 4.9/5
- Reviews
- 13
- Age
- 1y ago

XIAOHONG 22cm Genshin Impact Wanderer Cat Plush Toy Cute Scaramouche Cat Plush Doll Soft Scara Cat Plush Pillow for Kids
- Price
- £9.86
- Rating
- 4.4/5
- Reviews
- 182
- Age
- 3y ago
Newest
by launch date
MYSOMY Anime Inspired Crossbody Bag Mao & Jinshi Gifts Poison Lover Gifts Anime Apothecary Shoulder Bag (Poison? CB2)
- Price
- £12.23
- Rating
- 4.2/5
- Reviews
- 3
- Age
- 11mo ago

Driflo Genshin Impact Necklace Cartoon Jewellery Metal Keychain Pendant Personalized Hip-Hop Pendant Sweater Chain Cartoon Necklace Role Playing Fan N-ecklace Gift
- Price
- £7.36
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 1y ago

TSOTMO Genshin Mondstadt Flower Merch Anime Lover Gift Genshin Character Cosplay Gift Anime Video Game Inspired Tote Bag (Plants of BLK)
- Price
- £12.22
- Rating
- 4.9/5
- Reviews
- 13
- Age
- 1y ago

Elie&Eason Genshin Impact Ganyu Action Figure - Collectible Character Ornament and Decoration Gift
- Price
- £12.63
- Rating
- 3.5/5
- Reviews
- 9
- Age
- 1y ago

Neamedia Icons Genshin Impact : Monstadt Statue of The Seven Light up Figurine Illuminated Figurine for the Living Room or Office Compatible with Mobile Devices Xbox PS5 PC Gift Idea
- Price
- £30.26
- Rating
- 4.5/5
- Reviews
- 19
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
33
Est. top-5 brand share
71%
Top 20: 100%
Est. top-5 click share
60%
Top 20: 97%
Open market
25%
- TSOTMO32%
- UTIEHD19%
- Elie&Eason8%
- MayDee7%
- POP MART5%
- XIAOHONG4%
Demand
Genshin Impact search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 4.1×
Search terms
Top Genshin Impact search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- genshin impact140K/yr
- genshin48K/yr
- genshin impact figure25K/yr
- genshin impact merch16K/yr
- genshin impact plush10K/yr
- genshin impact merchandise5K/yr
- genshin figure5K/yr
Reviews and returns
What reviews say buyers love and hate about Genshin Impact
We read the reviews and the return reasons for every product selling here.
“Poor Quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Genshin Impact questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









