Gel Insoles for Women
MaybeAn estimated 0.5% of orders come back. But shoppers spend an estimated $63K a year here, so Gel Insoles for Women is a Maybe.
- Flapen Score
- 51 / 100Top 37% of 2,461 Fashion niches · +3 vs the category median of 4851
- Market size
- £63K/yr93K searches / yr
- 90-day growth
- +2.8%search demand this quarter
- Competition
- 48%top-5 click share · 17 brands · 67 sellers
Flapen Score
Gel Insoles for Women against its category
The dotted line is the Fashion average. Past it, Gel Insoles for Women is stronger. Inside it, weaker.
Market
The Gel Insoles for Women market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Gel Insoles for Women 93K times last year and spent an estimated £63K. The top 5 brands take 82% of clicks. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 8.8% of those searches ended in a purchase.
Shoppers searched for this 93K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved +2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £63K a year.
- Searches, last 12 months
- 93K
- Growth, 90 days vs prior 90
- +2.8%
- Conversion, latest week
- 8.8%
- Market size, estimated
- £63Ka year
- Peak month
- October1.5× the quietest month
- Top search term
- gel insoles for women69K searches a year
02 · Price
A sale here is worth £7.78.
Listings sell for £7.78 on average, from £3.56 to £18.98. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £7.78 that is £778 to £2K a year per listing.
- Average price
- £7.78under the $15 to $100 sweet spot
- Price range
- £3.56–£18.98
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £778–£2K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
66% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #94 within Shoe, Jewellery & Watch Accessories. It carries 1,821 reviews at 4.22 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 66%
- Prime listings
- 100%
- Out of stock, average day
- 4.1%
- Average rank
- #94in Shoe, Jewellery & Watch Accessories
- Average rating
- 4.22 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,821per listing
- Listings tracked
- 29
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Gel Insoles for Women products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Scholl Party Feet Ball of Foot Gel Cushions with GelActiv Technology Non-Slip Help Prevent Foot Pain - Suitable Most Shoes Including high Heels and Stilettos. Universal Size 1 Pair of Cushions
- Price
- £4.48
- Rating
- 4.4/5
- Reviews
- 2,549
- Age
- 8y ago

Scholl LiquiFlex Everyday Insoles for Women 5-in-1 Supportive Insoles with Memory Foam Arch Support GelActiv and Odour Control - Trim to Fit Your Walking Boot/Shoe - UK Size S (3.5-7.5) 1 Pair
- Price
- £8.16
- Rating
- 4.2/5
- Reviews
- 754
- Age
- 3y ago

Scholl GelActiv Everyday Insoles for Women - Anti Foot Fatigue Comfort Insoles - Womens Insoles for Walking Hiking - Trim to Fit Your Walking Boots and Shoes - UK Size 3.5-7.5 1 Pair
- Price
- £12.49
- Rating
- 4.3/5
- Reviews
- 5,460
- Age
- 11y ago

Scholl GelActiv Work & Boot Insoles for Women All Day Comfort at Work Shock Absorption and Comfort Cushioning with GelWave Technology UK Size 3.5-7.5
- Price
- £10.55
- Rating
- 4.5/5
- Reviews
- 3,405
- Age
- 2y ago

Goofort Gel Insoles for Men Women Plantar Fasciitis Jelly Insole Shock Absorbing Anti-Fatigue 3D-Xpain Shoe Inserts Comfort Cushion Heel Pain Relief Shoe pad for Work Boots Sports Standing All Day
- Price
- £7.72
- Rating
- 4.1/5
- Reviews
- 968
- Age
- 2y ago
Trending
estimated 90-day click momentum
2 Pairs of Gel Cushioning Insoles for Women Enhanced Arch Support & Shock Absorption for All-Day Comfort Fits Flats Heels and Boots
- Price
- £3.56
- Rating
- 3.4/5
- Reviews
- 5
- Age
- 7mo ago

Scholl GelActiv Everyday Insoles for Women - Anti Foot Fatigue Comfort Insoles - Womens Insoles for Walking Hiking - Trim to Fit Your Walking Boots and Shoes - UK Size 3.5-7.5 1 Pair
- Price
- £12.49
- Rating
- 4.3/5
- Reviews
- 5,460
- Age
- 11y ago

CSL INSOLES ORTHOTIC UK SIZE 3-12 WORK BOOTS HIKING RUNNING TRAINERS FOOT SUPPORT HEEL SHOE INSERTS GEL MASSAGING (6-9 UK Medium)
- Price
- £4.11
- Rating
- 4.2/5
- Reviews
- 3,454
- Age
- 9y ago

Scholl GelActiv Everyday Heels Insoles - Ultra-Thin Non-Slip Gel Heel Insoles for All-Day Comfort - One Size Fits All 1 Pair
- Price
- £6.98
- Rating
- 4.0/5
- Reviews
- 1,244
- Age
- 10y ago

Orthostride Work Comfort Orthotic Insoles Effective Anti-Fatigue Shoe Inserts Provide Long-Lasting Shock Absorption with Gel Relieve Everyday Foot Pain for Men and Women-S
- Price
- £12.92
- Rating
- 4.5/5
- Reviews
- 278
- Age
- 11mo ago
Newest
by launch date
2 Pairs of Gel Cushioning Insoles for Women Enhanced Arch Support & Shock Absorption for All-Day Comfort Fits Flats Heels and Boots
- Price
- £3.56
- Rating
- 3.4/5
- Reviews
- 5
- Age
- 7mo ago

Orthostride Work Comfort Orthotic Insoles Effective Anti-Fatigue Shoe Inserts Provide Long-Lasting Shock Absorption with Gel Relieve Everyday Foot Pain for Men and Women-S
- Price
- £12.92
- Rating
- 4.5/5
- Reviews
- 278
- Age
- 11mo ago

Gel Insoles and Metatarsal Pads for Women and Men - Ball of Foot Cushions for High Heels and Shoes (Transparent) - 3 Pairs
- Price
- £4.12
- Rating
- 4.5/5
- Reviews
- 20
- Age
- 1y ago

Gel Shoe Inserts for High Heels 3 PairsHigh Heel Cushion Pads 3/4 InGel Shoe Insoles for Women Gel Heel Pads Cushions for Shoes Adhesive Cushion Insoles Shoes Pad for High Heels Sandals Boots
- Price
- £4.69
- Rating
- 4.1/5
- Reviews
- 61
- Age
- 1y ago

Scholl GelActiv Work & Boot Insoles for Women All Day Comfort at Work Shock Absorption and Comfort Cushioning with GelWave Technology UK Size 3.5-7.5
- Price
- £10.55
- Rating
- 4.5/5
- Reviews
- 3,405
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
67
Est. top-5 brand share
82%
Top 20: 100%
Est. top-5 click share
48%
Top 20: 91%
Open market
14%
- Dr. Scholl's46%
- goofort12%
- Scholl11%
- Jesata9%
- Generic5%
- Fuyamp3%
- Open — no brand owns it (11 brands, 14%)
Demand
Gel Insoles for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Gel Insoles for Women search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- gel insoles for women69K/yr
- gel shoe insoles for women10K/yr
- gel soles women5K/yr
- gel shoe inserts5K/yr
- gel inserts for shoes women4K/yr
Reviews and returns
What reviews say buyers love and hate about Gel Insoles for Women
We read the reviews and the return reasons for every product selling here.
“Too thin to offer any comfort”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gel Insoles for Women questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









