Funny Hats

Shoppers searched for this 480K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +33.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £106K a year.

Searches, last 12 months

480K

Growth, 90 days vs prior 90

+33.5%

Conversion, latest week

2.2%

Market size, estimated

£106Ka year

Peak month

December3.0× the quietest month

Top search term

funny hats99K searches a year

Listings sell for £10.12 on average, from £3.19 to £23.54. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £10.12 that is £1K to £3K a year per listing.

Average price

£10.12under the $15 to $100 sweet spot

Price range

£3.19–£23.54

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

1.4%of orders · Amazon United Kingdom median 0.6%

53% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #357 within Accessories. It carries 309 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

53%

Prime listings

95%

Out of stock, average day

2.5%

Average rank

#357in Accessories

Average rating

4.36 starsAmazon United Kingdom average 4.36 stars

Average reviews

309per listing

Listings tracked

43

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

38 months