Frozen

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved -19.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.4M a year.

Searches, last 12 months

1.8M

Growth, 90 days vs prior 90

-19.3%

Conversion, latest week

7.5%

Market size, estimated

£1.4Ma year

Peak month

December3.1× the quietest month

Top search term

frozen843K searches a year

Listings sell for £10.17 on average, from £1.19 to £103.45. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 750 to 1,000 of them. At £10.17 that is £8K to £10K a year per listing.

Average price

£10.17under the $15 to $100 sweet spot

Price range

£1.19–£103.45

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

100K–125K

Units per listing a year

750–1,000

Revenue per listing a year

£8K–£10K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

54% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #97 within Girls. It carries 1,236 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

54%

Prime listings

99%

Out of stock, average day

4.1%

Average rank

#97in Girls

Average rating

4.54 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,236per listing

Listings tracked

93

17 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

17

Successful launches

4Amazon's first-year sales bar

Average brand age

48 months