Front Fastening Bras
MaybeThe top 5 products take only 23% of clicks. But buyers convert on only 0.8% of searches, so Front Fastening Bras is a Maybe.
- Flapen Score
- 53 / 100Top 30% of 2,461 Fashion niches · +5 vs the category median of 4853
- Market size
- £117K/yr1.0M searches / yr
- 90-day growth
- +17.6%search demand this quarter
- Competition
- 23%top-5 click share · 37 brands · 47 sellers
Flapen Score
Front Fastening Bras against its category
The dotted line is the Fashion average. Past it, Front Fastening Bras is stronger. Inside it, weaker.
Market
The Front Fastening Bras market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Front Fastening Bras 1.0M times last year and spent an estimated £117K. The top 5 brands take 46% of clicks. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
0.8% of searches ended in a purchase last week.
Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +17.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £117K a year.
- Searches, last 12 months
- 1.0M
- Growth, 90 days vs prior 90
- +17.6%
- Conversion, latest week
- 0.8%
- Market size, estimated
- £117Ka year
- Peak month
- June1.7× the quietest month
- Top search term
- sports bras women716K searches a year
02 · Price
A sale here is worth £13.99.
Listings sell for £13.99 on average, from £4.99 to £25.00. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At £13.99 that is £0 to £1K a year per listing.
- Average price
- £13.99under the $15 to $100 sweet spot
- Price range
- £4.99–£25.00
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 4.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #93 within Activewear. It carries 6,248 reviews at 4.22 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 2.6%
- Average rank
- #93in Activewear
- Average rating
- 4.22 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 6,248per listing
- Listings tracked
- 101
04 · Newcomers
Amazon counts 0 of last year's 18 launches as successful.
18 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 18
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Front Fastening Bras products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
FITTIN Racerback Sports Bra for Women: High Impact Padded Top White
- Price
- £10.70
- Rating
- 4.3/5
- Reviews
- 60,052
- Age
- 9y ago

Boolavard The Ultimate Comfort Bra. Seamless Support Comfort Sport Stretch Action Leisure Black White (as8 Alpha m Regular Regular)
- Price
- £9.39
- Rating
- 3.8/5
- Reviews
- 5,822
- Age
- 9y ago

Litherday Womens Sports Bra Max Control Solid High Impact Wirefree Sports Bras for Women Removable Padding Yoga Gym Running Crop Top Black
- Price
- £8.61
- Rating
- 4.3/5
- Reviews
- 1,189
- Age
- 1y ago

xcylive Women 5 Pack Adjustable Straps and Removable Pads Tank Top Seamless Racerback Sports Bra L 5 Pack(blue+red+green+purple+gray)
- Price
- £16.43
- Rating
- 4.3/5
- Reviews
- 638
- Age
- 8y ago

FITTIN Racerback Sports Bra for Women: High Impact Padded Top Black
- Price
- £10.76
- Rating
- 4.3/5
- Reviews
- 60,052
- Age
- 10y ago
Trending
90-day click momentum
Amazon Essentials Womens Active FormFlex Buttery Soft Light Support V-Neck Sports Bra with Contrast Trim Light Blue/White M
- Price
- £14.53
- Rating
- 4.2/5
- Reviews
- 219
- Age
- 4mo ago

Amazon Essentials Womens Active FormFlex Buttery Soft Light Support One-Shoulder Strappy Back Sports Bra Black M
- Price
- £12.52
- Rating
- 4.1/5
- Reviews
- 185
- Age
- 1y ago

FITTIN Racerback Sports Bra for Women: High Impact Padded Top Black
- Price
- £10.81
- Rating
- 4.3/5
- Reviews
- 60,052
- Age
- 10y ago

Reebok Womens Seamless Gym Top | Womens Gym Tops with Halter Neck Design | Wireless Bra Style Crop Top for Women Activewear | Black Grey or White
- Price
- £8.68
- Rating
- 4.4/5
- Reviews
- 384
- Age
- 2y ago

MIRITY Womens Seamless Racerback Sports Bras - High Impact Workout Gym Activewear Bra
- Price
- £19.08
- Rating
- 4.4/5
- Reviews
- 145
- Age
- 1y ago
Newest
by launch date
Amazon Essentials Womens Active FormFlex Buttery Soft Light Support V-Neck Sports Bra with Contrast Trim Light Blue/White M
- Price
- £14.53
- Rating
- 4.2/5
- Reviews
- 219
- Age
- 4mo ago

Amazon Essentials Womens Active FormFlex Buttery Soft Light Support One-Shoulder Strappy Back Sports Bra Black M
- Price
- £12.52
- Rating
- 4.1/5
- Reviews
- 185
- Age
- 1y ago

MIRITY Womens Seamless Racerback Sports Bras - High Impact Workout Gym Activewear Bra
- Price
- £19.12
- Rating
- 4.4/5
- Reviews
- 145
- Age
- 1y ago

MIRITY Womens Seamless Racerback Sports Bras - High Impact Workout Gym Activewear Bra
- Price
- £19.08
- Rating
- 4.4/5
- Reviews
- 145
- Age
- 1y ago

Boolavard 3PCS/Set Seamless Bras for Women Unwired Brassiere No Pads Crop Top Soft Sports Tank Bras Female Sexy Lingerie Vest (UK Alpha M Regular Regular Beige White Black)
- Price
- £9.16
- Rating
- 3.9/5
- Reviews
- 1,039
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 23% of clicks. An open shelf where new products get seen.
Brands
37 falling
Sellers
47
Top-5 brand share
46%
Top 20: 89%
Top-5 click share
23%
Top 20: 58%
Open market
49%
- FITTIN15%
- Lemef9%
- MIRITY8%
- Boolavard7%
- Litherday6%
- Amazon Essentials5%
Demand
Front Fastening Bras search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.7×
Search terms
Top Front Fastening Bras search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sports bras women716K/yr
- front fastening bras72K/yr
- sleep bra31K/yr
- minimiser bra for large breasts16K/yr
- ladies sports bras23K/yr
- cotton bras15K/yr
- under armour sports bra20K/yr
- womens bralette10K/yr
- pull on bras11K/yr
- bralets for women uk8K/yr
Reviews and returns
What reviews say buyers love and hate about Front Fastening Bras
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Tight fit
Runs large
Small in size
Poor quality
Absolutely rubbish
INFERIOR QUALITY AND THEY HOLD ON TO YOUR REFUND
A lot of cropped bras feel thick and unwieldy
Thin
My first impression was that the material felt much thinner than other similar sports-style bras I own
I usually don't like padding
The padding inside is annoying because it moves around
No shape or padding
Not worth money i paid not doing anything for my wife at all think advertisement is false
Price a bit spenny
they have been a waste of money
Love
Lovely and comfortable
Supportive comfortable
comfortable to wear
The fit was accurate
Fit well
Very comfortable fit
they seem well made
Excellent product
A good range of colours, and the finish and quality is very good - matching anything you might buy in a department store
Great sports bra
they are great for going to the gym
It does the job for which I got it- for my workout routine
Good value for money
Great value
Good for price
Return
4.8% Return rate 86% Fixable by listing
Tight fit
Runs large
Small in size
These bra inserts do not make your bust bigger
The under breast part can roll up
Medium fits 36 in chest but probably no good if you have a large cup size and need support
I usually don't like padding
The padding inside is annoying because it moves around
No shape or padding
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Front Fastening Bras questions
Answered from the same tracked data.









