Friendship Bracelet
Friendship Bracelet shows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Is Friendship Bracelet profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Friendship Bracelet is a £140K/yr Amazon United Kingdom market (599K searches/yr). The top 5 brands hold 42% of demand. Demand peaks in Dec. Verdict: Worth a look — 62/100.
Friendship Bracelet: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +27.8% over the last 90 days and 2.7% of searches end in a purchase.
£140K
revenue / yr
Who owns the niche?
The top 5 brands hold 42% of demand, so 58% of the market is open.
58%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 41 products
Top Friendship Bracelet products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
CrystalTears Amethyst Crystal Bracelet for Women 4mm Healing Gemstone Beaded Bracelet with Gold Heart Charm Adjustable Stone Bracelet Jewellry Gifts for Women Girlfriend Mum Birthday Valentines Day
- Price
- £6.68
- Rating
- 4.5/5
- Reviews
- 59
- Age
- 1y ago
LXUEJIE 30 PCS Handmade Friendship Braided Bracelet Woven Wrap Friendship Bracelets Adjustable Colorful Wrist Cord for Women Men Thread Bracelets for Women Party Favors Birthday Gifts
- Price
- £5.74
- Rating
- 4.2/5
- Reviews
- 10
- Age
- 11mo ago
CASSIECA 5 Pcs Gold Bracelets for Women Ladies Gold Plated Bracelet Set Layered Dainty Link Chain Bracelet Adjustable Stackable Bracelets Gold Jewellery for Women
- Price
- £8.33
- Rating
- 4.2/5
- Reviews
- 218
- Age
- 1y ago
simarro 2pcs Matching Bracelets Butterfly Friendship Bracelets Adjustable Strand Best Friends Bracelet Handmade Charm Couples Jewelry Gifts for Women Couples Friend (Pink + Purple)
- Price
- £3.68
- Rating
- 4.3/5
- Reviews
- 319
- Age
- 1y ago
Bestomrogh 16 Pcs Adjustable Friendship Bracelets Matching Bracelet for Couple with Hearts for Best Friends Lover Couple Mens Teen Girls
- Price
- £3.60
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago
Trending
90-day click momentum
MUNSKT 10 Pcs Friendship Bracelets Handmade Bracelets Friendship Bracelet Set Adjustable Adjustable Braided Ethnic Multi Color for Girl and Boy
- Price
- £4.66
- Rating
- 4.1/5
- Reviews
- 26
- Age
- 1y ago
LXUEJIE 30 PCS Handmade Friendship Braided Bracelet Woven Wrap Friendship Bracelets Adjustable Colorful Wrist Cord for Women Men Thread Bracelets for Women Party Favors Birthday Gifts
- Price
- £5.74
- Rating
- 4.2/5
- Reviews
- 10
- Age
- 11mo ago
TONAUP Boho Bracelet Set 10PCS Woven Beads Bracelet Handmade Friendship Braided Bracelets Jewelry Gift for Wrist Anklet Hair Accessories
- Price
- £6.62
- Rating
- 4.5/5
- Reviews
- 276
- Age
- 6y ago
Bestomrogh 16 Pcs Adjustable Friendship Bracelets Matching Bracelet for Couple with Hearts for Best Friends Lover Couple Mens Teen Girls
- Price
- £3.60
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago
Hello Kitty Sanrio Bracelets Girls 4 Pcs Cinnamoroll Kuromi Kawaii Stretchy Beaded Charm Friendship Bracelet Set Anime Gifts (Multi)
- Price
- £9.97
- Rating
- 4.6/5
- Reviews
- 40
- Age
- 1y ago
Newest
by launch date
louuuou 6 PCS Gold Bracelet for Women Set Fashionable Simple Gold Bracelet Stack Set Delicate Stacking Women Bracelets Suitable for Parties Daily Life and Birthday Gift Giving
- Price
- £4.36
- Rating
- 3.1/5
- Reviews
- 16
- Age
- 11mo ago
LXUEJIE 30 PCS Handmade Friendship Braided Bracelet Woven Wrap Friendship Bracelets Adjustable Colorful Wrist Cord for Women Men Thread Bracelets for Women Party Favors Birthday Gifts
- Price
- £5.74
- Rating
- 4.2/5
- Reviews
- 10
- Age
- 11mo ago
Komergave 10 Pcs Friendship Bracelet Girls Bracelets Girls Party Bag Fillers Colorful Adjustable Clay Beads Set for Summer Surfer Beach Party Accessories Girls
- Price
- £5.76
- Rating
- 4.4/5
- Reviews
- 16
- Age
- 1y ago
Hcvone S925 Bracelets for Women Girls Silver Heart Initial A-Z Bracelet Layered Bead Bracelets Jewellery For Friends Mum Daughter Sister (E)
- Price
- £7.20
- Rating
- 4.2/5
- Reviews
- 96
- Age
- 1y ago
MUNSKT 10 Pcs Friendship Bracelets Handmade Bracelets Friendship Bracelet Set Adjustable Adjustable Braided Ethnic Multi Color for Girl and Boy
- Price
- £4.66
- Rating
- 4.1/5
- Reviews
- 26
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.
Brands
36 falling
Sellers
83
Top-5 brand share
42%
Top 20: 79%
Top-5 click share
38%
Top 20: 72%
Open market
54%
- CrystalTears20%
- Bestomrogh7%
- LXUEJIE6%
- CASSIECA5%
- simarro4%
- Joma Jewellery4%
Friendship Bracelet demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 5.0×
Top Friendship Bracelet search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- friendship bracelet288K/yr
- crystal bracelet94K/yr
- girls bracelets59K/yr
- gold bracelets44K/yr
- bracelets for girls31K/yr
- bracelet gold23K/yr
- bracelet for girls20K/yr
- girls bracelet20K/yr
- cute bracelets14K/yr
- cute bracelet5K/yr
What reviews say buyers love and hate about Friendship Bracelet
What buyers mention most, as a share of all reviews.
What buyers love
78% of reviews“Good for gifting”
“Great price”
“Lovey bracelet, good quality”
“Fits well”
“This was beautiful great design and colours too”
What buyers complain about
74% of reviews“Looks very very cheap and flimsy”
“Not big enough to fit an adult wrist”
“teared in 10days”
“looks expensive”
“The elastic was very badly put together”
Friendship Bracelet return rate & reasons
Why buyers send it back, as a share of all return requests.
0.8%
Return rate
72%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Friendship Bracelet questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
