Football Gifts for Boys

Shoppers searched for this 2.8M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +18.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.1M a year.

Searches, last 12 months

2.8M

Growth, 90 days vs prior 90

+18.0%

Conversion, latest week

3.1%

Market size, estimated

£1.1Ma year

Peak month

December6.6× the quietest month

Top search term

football gifts for boys1.7M searches a year

Listings sell for £13.03 on average, from £5.89 to £23.72. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,000 to 1,250 of them. At £13.03 that is £13K to £16K a year per listing.

Average price

£13.03under the $15 to $100 sweet spot

Price range

£5.89–£23.72

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

80K–100K

Units per listing a year

1,000–1,250

Revenue per listing a year

£13K–£16K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

89% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #36 within Boys. It carries 974 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

79%

Out of stock, average day

4.3%

Average rank

#36in Boys

Average rating

4.49 starsAmazon United Kingdom average 4.36 stars

Average reviews

974per listing

Listings tracked

28

9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

3Amazon's first-year sales bar

Average brand age

29 months