Foot Spray
Foot Spray shows low returns (0.0%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Flapen Score
Is Foot Spray profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Foot Spray is a £426K/yr Amazon United Kingdom market (331K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 51/100.
Foot Spray: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +37.0% over the last 90 days and 17.5% of searches end in a purchase.
£426K
revenue / yr
Who owns the niche?
The top 5 brands hold 98% of demand, so 2% of the market is open.
2%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 17 products
Top Foot Spray products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Odor-Eaters Ultra Comfort Odour-Destroying Deodorising comfort insoles for everyday wear
- Price
- £2.83
- Rating
- 4.3/5
- Reviews
- 2,888
- Age
- 14y ago

Odor-Eaters Foot and Shoe Anti-Perspirant Spray 150ml
- Price
- £2.79
- Rating
- 4.4/5
- Reviews
- 4,686
- Age
- 19y ago

Odor-Eaters 24 Hour Odour Destroying Antiperspirant Foot and Shoe Spray for Sport Shoes 150 ml
- Price
- £3.40
- Rating
- 4.5/5
- Reviews
- 5,916
- Age
- 16y ago

Odor-Eaters Supertuff Odour-Destroying Heavy duty insoles for work wear - Packaging May Vary
- Price
- £5.21
- Rating
- 4.3/5
- Reviews
- 3,746
- Age
- 17y ago

6 Pair Pack Anti Odour Shoe Insoles Set with Odor Eating Charcoal | Shoe Inserts | Kaps Odour Stop | Cut to Size
- Price
- £9.61
- Rating
- 4.3/5
- Reviews
- 4,754
- Age
- 6y ago
Trending
90-day click momentum
Odor-Eaters Ultra Comfort Odour-Destroying Deodorising Comfort Insoles for Everyday Wear Twin Pack
- Price
- £9.11
- Rating
- 4.3/5
- Reviews
- 419
- Age
- 13y ago

SZ STAR Foot Spray 100ml for Smelly & Sweaty Feet Antifungal Deodorant with Peppermint & Tea Tree Oil Cooling Spray for Freshness & Daily Care Athletes Treatment Formula
- Price
- £8.45
- Rating
- 4.2/5
- Reviews
- 63
- Age
- 1y ago

Odor-Eaters 24 Hour Odour Destroying Antiperspirant Foot and Shoe Spray for Sport Shoes (Pack of 3)
- Price
- £13.82
- Rating
- 4.6/5
- Reviews
- 62
- Age
- 4y ago

Scholl Athletes Foot Spray 150ml - Antifungal Treatment Clinically Proven with Tolnaftate Fast-Acting Spray for Athletes Foot Relief Eliminates Fungus Soothes Itching & Burning (Pack of 1)
- Price
- £5.18
- Rating
- 4.6/5
- Reviews
- 11,737
- Age
- 17y ago

Dr. Scholls Fresh Step Anti Odour Shoe Spray Eliminates Odor For Up To 48 Hours. Fresh Scent Quick Drying Suitable For All Shoe Types Running Trainers Sports & More 150ml Pack of 1
- Price
- £3.63
- Rating
- 4.6/5
- Reviews
- 9,294
- Age
- 14y ago
Newest
by launch date
SZ STAR Foot Spray 100ml for Smelly & Sweaty Feet Antifungal Deodorant with Peppermint & Tea Tree Oil Cooling Spray for Freshness & Daily Care Athletes Treatment Formula
- Price
- £8.45
- Rating
- 4.2/5
- Reviews
- 63
- Age
- 1y ago

Odor-Eaters Super Tough Insoles for Work Wear x 3 Pairs
- Price
- £12.48
- Rating
- 4.6/5
- Reviews
- 114
- Age
- 2y ago

Odor-Eaters 24 Hour Odour Destroying Antiperspirant Foot and Shoe Spray for Sport Shoes (Pack of 3)
- Price
- £13.82
- Rating
- 4.6/5
- Reviews
- 62
- Age
- 4y ago

Shoe Ninja Shoe Deodoriser - Shoe Odour Eliminator with Activated Charcoal Versatile and Reusable Deodoriser Bags for Shoes Football Boot Deodoriser and Shoe Smell Remover Great for Sports - 2pk
- Price
- £8.74
- Rating
- 4.0/5
- Reviews
- 2,953
- Age
- 5y ago

6 Pair Pack Anti Odour Shoe Insoles Set with Odor Eating Charcoal | Shoe Inserts | Kaps Odour Stop | Cut to Size
- Price
- £9.61
- Rating
- 4.3/5
- Reviews
- 4,754
- Age
- 6y ago
Competition: brands, sellers & click share
The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 falling
Sellers
62
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
0%
- Odor-Eaters77%
- Dr. Scholl's10%
- Kaps5%
- Salt Of the Earth4%
- Ellis Harper2%
- SZ STAR2%
- Open — no brand owns it (0%)
Foot Spray demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jun, Jul · busiest ÷ quietest = 3.1×
Top Foot Spray search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- odour eaters100K/yr
- foot spray57K/yr
- odor eaters50K/yr
- odour eaters insoles27K/yr
- foot spray for smelly feet21K/yr
- odour eaters spray8K/yr
- odor eaters spray17K/yr
- odor eaters insoles14K/yr
- foot odour spray12K/yr
- anti odour insoles5K/yr
What reviews say buyers love and hate about Foot Spray
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“Smells pleasant and is effective”
“matches the description”
“They're very good quality, it was easy to cut them to adjust the size, they're soft and comfortable, and perfectly fit any shoes as they're not too thick”
“Great value”
“Does the job”
What buyers complain about
65% of reviews“not as effective as some of the other brands that smell nice”
“started to fall apart after just two days”
“are a waste of money”
“Didn't work”
“Because just rebottling any other old deodorant and saying it's special foot stuff, while not even bothering to check the bottle print, makes it and claims of special formulation feel like a lazy scam”
Foot Spray return rate & reasons
Why buyers send it back, as a share of all return requests.
0.0%
Return rate
40%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Foot Spray questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









