Fluffy Crocs
MaybeThe top 5 products take only 8% of clicks. But buyers convert on only 0.3% of searches, so Fluffy Crocs is a Maybe.
- Flapen Score
- 56 / 100Top 21% of 2,461 Fashion niches · +8 vs the category median of 4856
- Market size
- £348K/yr4.2M searches / yr
- 90-day growth
- +6.1%search demand this quarter
- Competition
- 8%top-5 click share · 94 brands · 213 sellers
Flapen Score
Fluffy Crocs against its category
The dotted line is the Fashion average. Past it, Fluffy Crocs is stronger. Inside it, weaker.
Market
The Fluffy Crocs market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Fluffy Crocs 4.2M times last year and spent an estimated £348K. The top 5 brands take 51% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
0.3% of searches ended in a purchase last week.
Shoppers searched for this 4.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +6.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £348K a year.
- Searches, last 12 months
- 4.2M
- Growth, 90 days vs prior 90
- +6.1%
- Conversion, latest week
- 0.3%
- Market size, estimated
- £348Ka year
- Peak month
- June2.3× the quietest month
- Top search term
- womens shoes1.0M searches a year
02 · Price
A sale here is worth £24.89.
Listings sell for £24.89 on average, from £6.03 to £61.17. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At £24.89 that is £0 to £2K a year per listing.
- Average price
- £24.89inside the $15 to $100 sweet spot
- Price range
- £6.03–£61.17
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 5.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
80% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #211 within Shoes. It carries 7,709 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 93%
- Out of stock, average day
- 4.8%
- Average rank
- #211in Shoes
- Average rating
- 4.33 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 7,709per listing
- Listings tracked
- 394
04 · Newcomers
Amazon counts 10 of last year's 92 launches as successful.
92 products launched here in the last 12 months. Amazon counts 10 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 92
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Fluffy Crocs products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Under Armour Womens UA W Charged Surge 4 Ultra-Responsive Running Shoes for Women Lightweight and Breathable Gym Shoes Womens Trainers with Charged Cushioning
- Price
- £20.54
- Rating
- 4.4/5
- Reviews
- 5,455
- Age
- 3y ago

Nike Womens Revolution 8 Running Shoes Black/White/Iron Grey 6
- Price
- £39.46
- Rating
- 4.5/5
- Reviews
- 905
- Age
- 1y ago

Rocket Dog Cheery Womens White Lace Up Canvas Shoe - Size 5 UK - White
- Price
- £16.45
- Rating
- 4.4/5
- Reviews
- 1,268
- Age
- 3y ago

Amazon Essentials Womens Low-Top Retro Trainers White 5 UK
- Price
- £16.64
- Rating
- 4.1/5
- Reviews
- 143
- Age
- 4mo ago

adidas Womens Runfalcon 5 Running Shoes Cloud White/Cloud White/Cloud White 6 UK
- Price
- £27.65
- Rating
- 4.4/5
- Reviews
- 3,095
- Age
- 2y ago
Trending
90-day click momentum
Amazon Essentials Womens Low-Top Court Trainers White 7 UK
- Price
- £17.84
- Rating
- 4.1/5
- Reviews
- 92
- Age
- 4mo ago

Amazon Essentials Womens Low-Top Court Trainers White 6 UK
- Price
- £20.27
- Rating
- 4.1/5
- Reviews
- 92
- Age
- 4mo ago

Amazon Essentials Womens Low-Top Retro Trainers White 5 UK
- Price
- £16.64
- Rating
- 4.1/5
- Reviews
- 143
- Age
- 4mo ago

Nike Womens Revolution 8 Running Shoes Black/White/Iron Grey 6
- Price
- £39.46
- Rating
- 4.5/5
- Reviews
- 905
- Age
- 1y ago

adidas Womens Grand Court Base 3.0 Shoes FTWR White/Cyber met./FTWR White 6 UK
- Price
- £26.76
- Rating
- 4.4/5
- Reviews
- 293
- Age
- 7mo ago
Newest
by launch date
Amazon Essentials Womens Low-Top Retro Trainers White 5 UK
- Price
- £16.64
- Rating
- 4.1/5
- Reviews
- 143
- Age
- 4mo ago

Amazon Essentials Womens Low-Top Retro Trainers Black 8 UK
- Price
- £19.18
- Rating
- 4.1/5
- Reviews
- 143
- Age
- 4mo ago

Amazon Essentials Womens Low-Top Court Trainers White 6 UK
- Price
- £20.27
- Rating
- 4.1/5
- Reviews
- 92
- Age
- 4mo ago

Amazon Essentials Womens Low-Top Court Trainers White 7 UK
- Price
- £17.84
- Rating
- 4.1/5
- Reviews
- 92
- Age
- 4mo ago

XL Womens Black Knitted Lace Up Chunky Trainer - Size 6 UK - Black
- Price
- £9.15
- Rating
- 4.3/5
- Reviews
- 15
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 8% of clicks. An open shelf where new products get seen.
Brands
94 rising
Sellers
213
Top-5 brand share
51%
Top 20: 79%
Top-5 click share
8%
Top 20: 23%
Open market
53%
- Skechers13%
- adidas13%
- Amazon Essentials9%
- NIKE6%
- Under Armour3%
- Shoe Zone3%
Demand
Fluffy Crocs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 2.3×
Search terms
Top Fluffy Crocs search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- womens shoes1.0M/yr
- nike trainers women452K/yr
- women shoes459K/yr
- white trainers women258K/yr
- skechers arch fit women216K/yr
- black trainers womens317K/yr
- shoes for women120K/yr
- women trainers148K/yr
- wide fit trainers for women113K/yr
- sneakers women138K/yr
Reviews and returns
What reviews say buyers love and hate about Fluffy Crocs
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Small made
Too narrow
Too big
Not made that well
Low quality
Rubbish quality
Not comfortable
Not as comfy as I was hoping
it gets uncomfortable in the toe area
Broke
came apart with a few times of wearing
not durable
been in so much pain
Somewhere hurts in my feet
hurt my feet
Love
Comfortable and Good looking
Comfortable shoes
Sandals are comfortable
true fit
Fit as expected
Excellent fit
Good price
Value for money
Good value for money
Good quality shoes
Build quality feels solid for the price
Good Quality
Great for long walks
Perfect for running and gym workouts
Excellent trainers for gym workouts and running
Return
5.7% Return rate 76% Fixable by listing
Small made
Too narrow
Too big
narrow on the toe end so if your foot is a little wide this would not be the shoe for you
Tight in the toe cap for me
far too narrow for me particularly across the toes
Not comfortable
Not as comfy as I was hoping
it gets uncomfortable in the toe area
Not dark grey as in photo
Colour was not the same as those ordered
wish they did them in a different colour
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fluffy Crocs questions
Answered from the same tracked data.









