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fleece gloves

Skip it

Soft demand (-84.7% this quarter) — this niche doesn't clear our bar today.

Market size 4Growth 0Conversion 25Competition 80Returns 63Price range 62Avg price 32Brand share 74Review moat 56Quality gap 79

Competition

Great36%

top-5 click share — an open shelf

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Returns

Good2.5%

return rate — above 5% kills the launch gate

Price range

Good£2.75–£34.74

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,279.34

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay£9.84

avg listing price — sweet spot $15–$100

Conversion

Okay2.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad£14K

£14K/yr · 71K searches

Growth

Bad-84.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, fleece gloves is a £14K/yr Amazon United Kingdom market (71K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 44/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

fleece gloves market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
£15K–£20K
units × avg price
Conversion rate
2.0%
Avg BSR
#111
Page quality
0%
Prime
87%
Sponsored
72%
Out of stock
8.9%
Avg brand age
58 months
Avg seller age
184 days

Competition & brand share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

Brands

26 rising

Sellers

60

Top-5 brand share

61%

Top 20: 95%

Top-5 click share

36%

Top 20: 74%

Open market

35%

  • Berghaus35%
  • ARFNKIM8%
  • CRAZY SHARK7%
  • Beechfield6%
  • Mayoii5%
  • ehsbuy4%

Demand & seasonality

Weekly Amazon search volume, last 83 weeks — -84.7% search growth over the last 90 days.
10K6KSpike '25Black Friday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 44.5×

Top fleece gloves search terms

  • fleece gloves16K/yr
  • berghaus gloves17K/yr
  • fleece gloves women11K/yr
  • fleece gloves men8K/yr
  • berghaus gloves mens8K/yr
  • fleece lined gloves6K/yr
  • mens fleece gloves5K/yr
All search terms

Top fleece gloves products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£4256%£8499%£1K12%£2K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about fleece gloves

What buyers praise and complain about, mined from review topics.

What buyers love

Warmth34%

“Warm gloves”

Quality-Overall11%

“Excellent quality”

Size-Overall11%

“Fit well”

Value For Money7%

“Good for the money”

Comfort-Overall6%

“Very comfortable”

Grip4%

“Excellent gloves”

Advertised Vs Actual Product2%

“As advertised on webiste”

Soft Feel2%

“So lovely and soft and comfortable to wear”

Water Resistance1%

“Good wind resistance”

Suitability Winter Weather1%

“they are amazing at not letting the hands go cold”

What buyers complain about

Size-Overall15%

“Little tight”

Warmth14%

“Not warm”

Quality-Overall7%

“I got a pair that didn't go through quality control”

Water Resistance7%

“NOT WATERPROOF”

Thickness5%

“Cuff of gloves a bit too thick”

Durability4%

“Stitching has split after being worn about 8 times”

Value For Money4%

“expensive”

Stitch/Finish/Polish3%

“I already have holes where stitching is coming away”

Advertised Vs Actual Product2%

“Not as described”

Material Quality2%

“-Material isn't super durable as Ive had these for almost 2 months only”

Top return reasons

Size-Overall68%
Warmth6%
Quality-Overall3%
Water Resistance2%
Comfort-Overall2%
Stitch/Finish/Polish2%
Material Quality2%
Thin2%
Thickness1%
Advertised Vs Actual Product1%

Common questions

Is fleece gloves profitable to sell on Amazon United Kingdom?
The niche generates £14K/yr across 47 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -84.7%. Flapen's verdict: Skip it (44/100).
How competitive is the fleece gloves niche?
26 brands and 60 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 61% of demand.
What do buyers complain about in fleece gloves?
Top complaints mined from reviews: Size-Overall, Warmth, Quality-Overall. The return rate is 2.5%.
When does demand for fleece gloves peak?
Demand peaks in Jan–Nov–Dec; the busiest month runs 44.5× the quietest.
What does it cost to enter the fleece gloves niche?
Listings span £2.75–£34.74; the average listing price is £9.84 (sweet spot $15–$100). The average incumbent carries 1,279 reviews — the moat a new listing must climb.