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Fleece Gloves

soft demand (-84.7% this quarter) — Fleece Gloves doesn't clear our bar today.

Flapen Score

44
Skip it
Market size 4Growth 0Conversion 25Competition 80Returns 63Price range 62Avg price 32Brand share 74Review moat 56Quality gap 79
This niche Category average

Is Fleece Gloves profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Fleece Gloves is a £14K/yr Amazon United Kingdom market (71K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 44/100.

Fleece Gloves: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -84.7% over the last 90 days and 2.0% of searches end in a purchase.

£14K

revenue / yr

Units sold / yr2K
Search volume / yr-84.7%71K
Conversion rate2.0%
Avg price£9.84

Who owns the niche?

The top 5 brands hold 61% of demand, so 39% of the market is open.

39%

open market share

Brands · sellers26 · 60
Top-5 product click share36%
Open market39%
Avg brand age58 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 47 products

Sponsored placement72%
New entrants (1y)5· 0 succeeded
Avg rating4.2★
Avg reviews1,279

Top Fleece Gloves products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

£0£425£849£1K£2K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

26 rising

Sellers

60

Top-5 brand share

61%

Top 20: 95%

Top-5 click share

36%

Top 20: 74%

Open market

35%

  • Berghaus35%
  • ARFNKIM8%
  • CRAZY SHARK7%
  • Beechfield6%
  • Mayoii5%
  • ehsbuy4%

Fleece Gloves demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume71KCVR2.0%Products47Brands26Top 5 Brands61%OOS Rate8.9%Rating4.2★Reviews1,279Avg BSR#111
10K6KSpike '25Black Friday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 44.5×

Top Fleece Gloves search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • fleece gloves16K/yr
  • berghaus gloves17K/yr
  • fleece gloves women11K/yr
  • fleece gloves men8K/yr
  • berghaus gloves mens8K/yr
  • fleece lined gloves6K/yr
  • mens fleece gloves5K/yr

What reviews say buyers love and hate about Fleece Gloves

What buyers mention most, as a share of all reviews.

What buyers love

80% of reviews
Warmth34%

Warm gloves

Quality-Overall11%

Excellent quality

Size-Overall11%

Fit well

Value For Money7%

Good for the money

Comfort-Overall6%

Very comfortable

What buyers complain about

63% of reviews
Size-Overall15%

Little tight

Warmth14%

Not warm

Quality-Overall7%

I got a pair that didn't go through quality control

Water Resistance7%

NOT WATERPROOF

Thickness5%

Cuff of gloves a bit too thick

Fleece Gloves return rate & reasons

Why buyers send it back, as a share of all return requests.

2.5%

Return rate

77%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
68%
2Warmth
6%
3Quality-Overall
3%
4Water Resistance
2%
5Comfort-Overall
2%

Common Fleece Gloves questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Fleece Gloves 44/100 on Amazon United Kingdom — Skip it. The niche generates £14K/yr across 47 tracked products. 0 of 5 products launched in the last 360 days are still selling. Search demand moved -84.7% over the last 90 days.
Search demand for Fleece Gloves on Amazon United Kingdom peaks in Jan–Nov–Dec, where the busiest month runs 44.5× the quietest.