Is first mothers day gifts profitable to sell on Amazon United Kingdom?

The niche generates £0/yr across 4 tracked products. 90-day search growth is -99.1%. Flapen's verdict: Skip it (21/100).

How competitive is the first mothers day gifts niche?

4 brands and 7 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.

What does it cost to enter the first mothers day gifts niche?

Listings span £3.44–£24.84; the average listing price is £13.28 (sweet spot $15–$100). The average incumbent carries 238 reviews — the moat a new listing must climb.

first mothers day gifts

Skip it

A small market ($0/yr) — this niche doesn't clear our bar today.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Review moat

Great237.75

avg incumbent reviews — the moat a new listing must climb

Avg price

Good£13.28

avg listing price — sweet spot $15–$100

Price range

Okay£3.44–£24.84

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad£0

£0/yr · 87K searches

Growth

Bad-99.1%

90-day search growth — must beat 0% to launch

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals Low Review Barrier

According to Flapen's Amazon United Kingdom niche tracking, first mothers day gifts is a £0/yr Amazon United Kingdom market (87K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 21/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

first mothers day gifts market data

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: £33K–£40K; units × avg price
Conversion rate: 0.0%
Avg BSR: #1,120
Page quality: 0%
Prime: 25%
Sponsored: 50%
Out of stock: 11.0%
Avg brand age: 34 months
Avg seller age: 195 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

Eremaoy30%
Picture A Gift25%
Reality Glitch23%
Second Ave Gift Company23%

Demand

Weekly Amazon search volume, last 15 weeks — -99.1% search growth over the last 90 days.

Open Trend

Top first mothers day gifts search terms

first mothers day gifts46K/yr -99.0%0.4% conv.
first mothers day14K/yr -98.9%1.3% conv.
1st mothers day5K/yr -98.1%0.0% conv.
1st mothers day gifts19K/yr -99.6%0.0% conv.
first mothers day gift3K/yr -98.4%0.0% conv.

All search terms

Top first mothers day gifts products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 4 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Eremaoy New Mum Gifts - 7 Mother and Child Figurine Hand-Painted First Time Mothers Figurines Gifts for Mom Birthday Baby Shower Mothers Day

Eremaoy£14.184.7★120 rev

Personalised Gift For Mum - Custom Night Sky Print - The Day You Became A Mummy Keepsake Dad Birthday Gifts Grandad Mum Nanny Customised Presents for Women Fathers Day Mothers Day Christmas

Picture A Gift£24.844.6★71 rev

Reality Glitch Happy First Mothers Day Babygrow (6-12 Months White/Blue)

Reality Glitch£10.674.7★708 rev

Second Ave Happy First Mothers Day Card For Mum Mummy

Second Ave Gift Company£3.444.8★52 rev

Newest

by launch date

Eremaoy New Mum Gifts - 7 Mother and Child Figurine Hand-Painted First Time Mothers Figurines Gifts for Mom Birthday Baby Shower Mothers Day

Eremaoy£14.18120 rev

1y ago

Personalised Gift For Mum - Custom Night Sky Print - The Day You Became A Mummy Keepsake Dad Birthday Gifts Grandad Mum Nanny Customised Presents for Women Fathers Day Mothers Day Christmas

Picture A Gift£24.8471 rev

2y ago

Second Ave Happy First Mothers Day Card For Mum Mummy

Second Ave Gift Company£3.4452 rev

4y ago

Reality Glitch Happy First Mothers Day Babygrow (6-12 Months White/Blue)

Reality Glitch£10.67708 rev

9y ago

What buyers say about first mothers day gifts

What buyers praise and complain about, mined from review topics.

What buyers love

Gifting Purpose44%

“Love it good gift”

Quality-Overall22%

“Fab quality and quick delivery”

Advertised Vs Actual Product17%

“Exactly as advertised”

Frame Quality11%

“Ideal to put in frame”

Value For Money6%

“great value for money”

Top return reasons

Defective Material/Parts57%

Grip14%

Size-Overall14%

Durability7%

Add-Ons/Attachments7%

Common questions

Is first mothers day gifts profitable to sell on Amazon United Kingdom?: The niche generates £0/yr across 4 tracked products. 90-day search growth is -99.1%. Flapen's verdict: Skip it (21/100).
How competitive is the first mothers day gifts niche?: 4 brands and 7 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What does it cost to enter the first mothers day gifts niche?: Listings span £3.44–£24.84; the average listing price is £13.28 (sweet spot $15–$100). The average incumbent carries 238 reviews — the moat a new listing must climb.