Fireman Sam

Shoppers searched for this 374K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £65K a year.

Searches, last 12 months

374K

Growth, 90 days vs prior 90

-7.0%

Conversion, latest week

1.2%

Market size, estimated

£65Ka year

Peak month

December2.9× the quietest month

Top search term

fireman sam239K searches a year

Listings sell for £13.93 on average, from £6.05 to £42.23. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £13.93 that is £0 to £1K a year per listing.

Average price

£13.93under the $15 to $100 sweet spot

Price range

£6.05–£42.23

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

1.1%of orders · Amazon United Kingdom median 0.6%

59% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #824 within Boys. It carries 459 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

59%

Prime listings

80%

Out of stock, average day

10.5%

Average rank

#824in Boys

Average rating

4.37 starsAmazon United Kingdom average 4.36 stars

Average reviews

459per listing

Listings tracked

41

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months