feathers mcgraw
Skip itSoft demand (-35.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Review moat
Great125.05avg incumbent reviews — the moat a new listing must climb
Avg price
Great£17.47avg listing price — sweet spot $15–$100
Price range
Great£8.90–£40.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad94%top-5 brand share — brand-locked demand
Market size
Bad£47K£47K/yr · 103K searches
Growth
Bad-35.0%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, feathers mcgraw is a £47K/yr Amazon United Kingdom market (103K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Feb–Nov–Dec. Verdict: Skip it — 38/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
feathers mcgraw market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- £44K–£52K
- units × avg price
- Conversion rate
- 2.6%
- Avg BSR
- #669
- Page quality
- 0%
- Prime
- 42%
- Sponsored
- 68%
- Out of stock
- 7.9%
- Avg brand age
- 38 months
- Avg seller age
- 202 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
7 falling
Sellers
36
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
1%
- TruffleShuffle30%
- Coddies27%
- Vanilla Underground24%
- Wallace & Gromit8%
- Half Moon Bay5%
- AURORA5%
- Open — no brand owns it (1 brand, 1%)
Demand & seasonality
Weekly Amazon search volume, last 77 weeks — -35.0% search growth over the last 90 days.Peak months: Feb, Nov, Dec · busiest ÷ quietest = 8.7×
Top feathers mcgraw products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Coddies Feathers McGraw Slippers - Wallace & Gromit Slippers - Plush Penguin Gag Gifts for Men Women & Teens - Size Medium (4-8 UK 36-39 EU)
Coddies£25.174.6★297 rev
Wallace and Gromit Mens 2 Piece Pyjama Set | Adults Grey and Red All Over Print Long Leg Bottoms and Short Sleeve Night Top | Evil Penguin Feathers McGraw Graphic Print PJs | Animated Comedy Movie
Vanilla Underground£20.464.8★78 rev
TruffleShuffle Wallace and Gromit Feathers McGraw 2pk Socks
TruffleShuffle£12.474.8★45 rev
Coddies Feathers McGraw Slippers - Wallace & Gromit Slippers - Plush Penguin Gag Gifts for Her & Him - Silly Gifts (8.5-11 UK 40-45 EU LARGE)
Coddies£25.464.6★297 rev
Wallace & Gromit - Feathers McGraw 100% Cotton Mens Lounge Trousers All Over Print Pyjama Bottoms McGraw L Black
Wallace & Gromit£12.424.9★51 rev
Newest
by launch date
Vanilla Underground Wallace and Gromit Feathers McGraw Mens Sky Blue Short Sleeve Pyjama Set | Wanted Poster Graphic Print Nightwear | Crew Neck Sleepwear
Vanilla Underground£18.110 rev
Vanilla Underground Wallace And Gromit Feathers McGraw Black Red Orange Mule Slippers | 3D Detail Indoor Slip-On Footwear | Cartoon Character Home Wear | Wallace And Gromit Merch - 11-12 UK
Vanilla Underground£14.9513 rev
TruffleShuffle Wallace and Gromit Feathers McGraw Slippers
TruffleShuffle£14.044 rev
Wallace and Gromit Feathers McGraw Black Onesie | Long Sleeve Zip-Up Loungewear | Unisex Adult Sleepwear & Relaxation Suit Merch - Small
Vanilla Underground£29.008 rev
TruffleShuffle Wallace and Gromit Feathers McGraw Slippers
TruffleShuffle£14.024 rev
Trending
90-day click momentumVanilla Underground Wallace and Gromit Feathers McGraw Mens Sky Blue Short Sleeve Pyjama Set | Wanted Poster Graphic Print Nightwear | Crew Neck Sleepwear
Vanilla Underground£18.110.0★
Wallace and Gromit Feathers McGraw Wanted Poster Hoodie Grey
TruffleShuffle£40.824.3★
Wallace and Gromit Mens 2 Piece Pyjama Set | Adults Grey and Red All Over Print Long Leg Bottoms and Short Sleeve Night Top | Evil Penguin Feathers McGraw Graphic Print PJs | Animated Comedy Movie
Vanilla Underground£19.354.8★
Wallace and Gromit Mens 2 Piece Pyjama Set | Adults Grey and Red All Over Print Long Leg Bottoms and Short Sleeve Night Top | Evil Penguin Feathers McGraw Graphic Print PJs | Animated Comedy Movie
Vanilla Underground£20.464.8★
Coddies Feathers McGraw Slippers - Wallace & Gromit Slippers - Plush Penguin Gag Gifts for Her & Him - Silly Gifts (8.5-11 UK 40-45 EU LARGE)
Coddies£25.464.6★
What buyers say about feathers mcgraw
What buyers praise and complain about, mined from review topics.What buyers love
“Great quality slippers with a novelty design”
“Fair price”
“Great gift”
“Fit great”
“Cute design”
“so cozy”
“Exactly as described”
“I proudly display down the gym”
“Really comfortable”
“Long leg too which is good”
What buyers complain about
“no box so very difficult to gift”
“It did not CLEARLY show it was an EGG CUP”
“A bit pricey”
“Completely different brand it was almost a year before falling apart”
“Poor quality stitching / design”
“Poor quality, avoid”
Top return reasons
Common questions
- Is feathers mcgraw profitable to sell on Amazon United Kingdom?
- The niche generates £47K/yr across 19 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -35.0%. Flapen's verdict: Skip it (38/100).
- How competitive is the feathers mcgraw niche?
- 7 brands and 36 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 94% of demand.
- What do buyers complain about in feathers mcgraw?
- Top complaints mined from reviews: Gifting Purpose, Advertised Vs Actual Product, Value For Money. The return rate is 0.8%.
- When does demand for feathers mcgraw peak?
- Demand peaks in Feb–Nov–Dec; the busiest month runs 8.7× the quietest.
- What does it cost to enter the feathers mcgraw niche?
- Listings span £8.90–£40.82; the average listing price is £17.47 (sweet spot $15–$100). The average incumbent carries 125 reviews — the moat a new listing must climb.