Fathers Day Gifts

Shoppers searched for this 10.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +849.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £3.2M a year.

Searches, last 12 months

10.0M

Growth, 90 days vs prior 90

+849.3%

Conversion, latest week

2.6%

Market size, estimated

£3.2Ma year

Peak month

June28.9× the quietest month

Top search term

fathers day gifts4.3M searches a year

Listings sell for £12.29 on average, from £3.32 to £43.80. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 1,000 to 1,250 of them. At £12.29 that is £12K to £15K a year per listing.

Average price

£12.29under the $15 to $100 sweet spot

Price range

£3.32–£43.80

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

150K–200K

Units per listing a year

1,000–1,250

Revenue per listing a year

£12K–£15K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

97% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #165 within Accessories. It carries 3,249 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

87%

Out of stock, average day

3.0%

Average rank

#165in Accessories

Average rating

4.55 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,249per listing

Listings tracked

71

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

7Amazon's first-year sales bar

Average brand age

34 months