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Fantasie Bras for Women

Maybe

The top 5 products take only 17% of clicks. But shoppers spend only $13K a year here, so Fantasie Bras for Women is a Maybe.

Flapen Score
54
54 / 100
Top 27% of 2,461 Fashion niches · +6 vs the category median of 48
Market size
£13K/yr264K searches / yr
90-day growth
+32.7%search demand this quarter
Competition
17%top-5 click share · 72 brands · 102 sellers

Flapen Score

Fantasie Bras for Women against its category

The dotted line is the Fashion average. Past it, Fantasie Bras for Women is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fantasie Bras for Women market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Fantasie Bras for Women 264K times last year and spent an estimated £13K. The top 5 brands take 36% of clicks. Demand peaks in May. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

0.3% of searches ended in a purchase last week.

Shoppers searched for this 264K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +32.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £13K a year.

Searches, last 12 months
264K
Growth, 90 days vs prior 90
+32.7%
Conversion, latest week
0.3%
Market size, estimated
£13Ka year
Peak month
May2.3× the quietest month
Top search term
sports bras for women30K searches a year

02 · Price

A sale here is worth £15.27.

Listings sell for £15.27 on average, from £0.77 to £66.04. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £15.27 that is £0 to £2K a year per listing.

Average price
£15.27inside the $15 to $100 sweet spot
Price range
£0.77–£66.04
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
5.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #218 within Activewear. It carries 4,810 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
91%
Out of stock, average day
3.4%
Average rank
#218in Activewear
Average rating
4.10 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,810per listing
Listings tracked
186

04 · Newcomers

Amazon counts 3 of last year's 46 launches as successful.

46 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
46
Successful launches
3Amazon's first-year sales bar
Average brand age
42 months

Products

Top Fantasie Bras for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 17% of clicks. An open shelf where new products get seen.

£0£258£516£774£1K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

72 rising

Sellers

102

Top-5 brand share

36%

Top 20: 71%

Top-5 click share

17%

Top 20: 34%

Open market

61%

  • JML13%
  • Cavotor11%
  • PoseFree4%
  • wirarpa4%
  • Memoryee4%
  • Lemorosy4%

Demand

Fantasie Bras for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 2.3×

Search terms

Top Fantasie Bras for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sports bras for women30K/yr
  • front fastening bra24K/yr
  • posture bra24K/yr
  • belvia bras for women21K/yr
  • sports bra for large breasts19K/yr
  • jml bra11K/yr
  • plus size sports bra19K/yr
  • crop top bra15K/yr
  • cotton sports bra15K/yr
  • cooling bra5K/yr

Reviews and returns

What reviews say buyers love and hate about Fantasie Bras for Women

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall36%−0.40

Not a good fit

Runs large

Extremely small

Quality-Overall5%−0.03

Poor quality

Extremely cheap quality

Not as good as expected

Chest Fit4%−0.04

Not made for larger busts

Not for bigger busts

Really doesn't help the girls with a bigger bust

Comfort-Overall3%+3.07

uncomfortable with normal bras in general

Not very comfortable

with this bra my boobs keep popping out of the bottom, which is most uncomfortable

Material Quality2%−0.06

Rubbish material do not buy

Material is flimsy

just very thin material

Love

Comfort-Overall31%+3.07

Lovely and comfortable

Incredibly comfortable bra

Comfortable to wear

Size-Overall16%−0.40

Good fit just what I needed

They fit snug

Amazing fit

Soft Feel7%

Soft and smooth,

Soft and comfortable

very soft material

Quality-Overall6%−0.03

Good quality

look well made

high-performing product that delivers on its core promises

Value For Money4%+0.29

Good value for money

Good for price

Excellent value for money

Return

5.0% Return rate 90% Fixable by listing

Size-Overall73%█▇██▇▇

Not a good fit

Runs large

Extremely small

Chest Fit6%▇█▅▇▆█

Not made for larger busts

Not for bigger busts

Really doesn't help the girls with a bigger bust

Comfort-Overall3%▇▆▅▆█▇

uncomfortable with normal bras in general

Not very comfortable

with this bra my boobs keep popping out of the bottom, which is most uncomfortable

Shape/Style2%▅▅█▄▆▅
Advertised Vs Actual Product2%▆▃▅▃▆█

FAQ

Common Fantasie Bras for Women questions

Answered from the same tracked data.