Engagement Rings

Shoppers searched for this 422K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £71K a year.

Searches, last 12 months

422K

Growth, 90 days vs prior 90

-9.8%

Conversion, latest week

0.3%

Market size, estimated

£71Ka year

Peak month

November2.2× the quietest month

Top search term

wedding rings59K searches a year

Listings sell for £56.04 on average, from £3.55 to £309.88. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £56.04 that is £0 to £6K a year per listing.

Average price

£56.04inside the $15 to $100 sweet spot

Price range

£3.55–£309.88

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

£0–£6K

Returns

4.6%of orders · Amazon United Kingdom median 0.6%

91% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #1,127 within Jewellery. It carries 568 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

95%

Out of stock, average day

3.1%

Average rank

#1,127in Jewellery

Average rating

4.36 starsAmazon United Kingdom average 4.36 stars

Average reviews

568per listing

Listings tracked

276

24 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

24

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months