Elsa Dress Up for Girls

Shoppers searched for this 573K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -48.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £164K a year.

Searches, last 12 months

573K

Growth, 90 days vs prior 90

-48.6%

Conversion, latest week

2.2%

Market size, estimated

£164Ka year

Peak month

December3.3× the quietest month

Top search term

elsa dress up for girls206K searches a year

Listings sell for £13.05 on average, from £8.55 to £31.20. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £13.05 that is £1K to £3K a year per listing.

Average price

£13.05under the $15 to $100 sweet spot

Price range

£8.55–£31.20

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

2.1%of orders · Amazon United Kingdom median 0.6%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #283 within Girls. It carries 1,195 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

2.5%

Average rank

#283in Girls

Average rating

4.46 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,195per listing

Listings tracked

26

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

42 months