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Earring Holder

soft demand (-28.2% this quarter) — Earring Holder doesn't clear our bar today.

Flapen Score

47
Skip it
Market size 16Growth 11Conversion 33Competition 56Returns 81Price range 57Avg price 31Brand share 80Review moat 62Quality gap 80
This niche Category average

Is Earring Holder profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Earring Holder is a £63K/yr Amazon United Kingdom market (248K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 47/100.

Earring Holder: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -28.2% over the last 90 days and 2.6% of searches end in a purchase.

£63K

revenue / yr

Units sold / yr6K
Search volume / yr-28.2%248K
Conversion rate2.6%
Avg price£9.78

Who owns the niche?

The top 5 brands hold 55% of demand, so 45% of the market is open.

45%

open market share

Brands · sellers33 · 39
Top-5 product click share51%
Open market45%
Avg brand age31 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 39 products

Sponsored placement87%
New entrants (1y)13· 1 succeeded
Avg rating4.2★
Avg reviews1,013

Top Earring Holder products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

£0£3K£5K£8K£10K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

Brands

33 falling

Sellers

39

Top-5 brand share

55%

Top 20: 89%

Top-5 click share

51%

Top 20: 84%

Open market

40%

  • Fanshiontide14%
  • ProCase14%
  • yarlung11%
  • PNSXING9%
  • YONZONE7%
  • NiHome5%

Earring Holder demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume248KCVR2.6%Products39Brands33Top 5 Brands55%OOS Rate16.6%Rating4.2★Reviews1,013Avg BSR#813
15K10KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.5×

Top Earring Holder search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • earring storage organiser161K/yr
  • earring storage44K/yr
  • earring organiser27K/yr
  • earring box organiser12K/yr
  • rotating jewellery box5K/yr

What reviews say buyers love and hate about Earring Holder

What buyers mention most, as a share of all reviews.

What buyers love

81% of reviews
Quality-Overall16%

Excellent product

Storage Capacity14%

Great storage box

Value For Money13%

Good value

Ease Of Use7%

Easy to use

Advertised Vs Actual Product6%

Just as described

What buyers complain about

70% of reviews
Size-Overall20%

Each compartment is small

Value For Money15%

A bit pricey

Strength8%

in practice they feel a bit flimsy

Quality-Overall7%

Awful quality

Assembly/Installation5%

I thought I was going to have to build or assemble atleast one thing

Earring Holder return rate & reasons

Why buyers send it back, as a share of all return requests.

1.7%

Return rate

65%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
50%
2Quality-Overall
13%
3Defective Material/Parts
6%
4Color
5%
5Material Quality
3%

Common Earring Holder questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Earring Holder 47/100 on Amazon United Kingdom — Skip it. The niche generates £63K/yr across 39 tracked products. 1 of 13 products launched in the last 360 days are still selling. Search demand moved -28.2% over the last 90 days.
Search demand for Earring Holder on Amazon United Kingdom peaks in Jan–Nov–Dec, where the busiest month runs 3.5× the quietest.