Earring Backs

Shoppers searched for this 378K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 14.4% of those searches ended in a purchase. Searches in the last 90 days moved -11.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £207K a year.

Searches, last 12 months

378K

Growth, 90 days vs prior 90

-11.0%

Conversion, latest week

14.4%

Market size, estimated

£207Ka year

Peak month

January1.3× the quietest month

Top search term

earring backs164K searches a year

Listings sell for £3.82 on average, from £2.49 to £8.31. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,500 to 2,000 of them. At £3.82 that is £6K to £8K a year per listing.

Average price

£3.82under the $15 to $100 sweet spot

Price range

£2.49–£8.31

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

1,500–2,000

Revenue per listing a year

£6K–£8K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #44 within Shoe, Jewellery & Watch Accessories. It carries 739 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

5.7%

Average rank

#44in Shoe, Jewellery & Watch Accessories

Average rating

4.36 starsAmazon United Kingdom average 4.36 stars

Average reviews

739per listing

Listings tracked

32

12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

0Amazon's first-year sales bar

Average brand age

28 months