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dragon ball z

Skip it

Weak search conversion (0.5%) — this niche doesn't clear our bar today.

Market size 15Growth 19Conversion 6Competition 84Returns 93Price range 88Avg price 80Brand share 29Review moat 84Quality gap 37

Returns

Great1.1%

return rate — above 5% kills the launch gate

Price range

Great£6.80–£97.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great31%

top-5 click share — an open shelf

Review moat

Great325.86

avg incumbent reviews — the moat a new listing must climb

Avg price

Great£16.89

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Growth

Bad-12.1%

90-day search growth — must beat 0% to launch

Market size

Bad£60K

£60K/yr · 735K searches

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United Kingdom niche tracking, dragon ball z is a £60K/yr Amazon United Kingdom market (735K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 47/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

dragon ball z market data

Units sold / yr
6K–8K
avg 0–100/product
Revenue / yr
£101K–£135K
units × avg price
Conversion rate
0.5%
Avg BSR
#291
Page quality
0%
Prime
84%
Sponsored
88%
Out of stock
9.1%
Avg brand age
39 months
Avg seller age
175 days

Competition & brand share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

Brands

14 falling

Sellers

44

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

31%

Top 20: 71%

Open market

10%

  • Dragon Ball Z46%
  • Get Trend29%
  • Sxkayxr5%
  • nezafly4%
  • Funko3%
  • BANDAI3%
  • Open — no brand owns it (8 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -12.1% search growth over the last 90 days.
60K40KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.9×

Top dragon ball z search terms

  • dragon ball368K/yr
  • dragon ball z245K/yr
  • dragonball42K/yr
  • dragonball z36K/yr
  • dbz14K/yr
  • dragon ball z gifts for men15K/yr
  • dragonball z gifts9K/yr
  • dragon ball z gifts6K/yr
All search terms

Top dragon ball z products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£2K8%£5K12%£7K16%£10K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about dragon ball z

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money16%

“Great value for money”

Quality-Overall16%

“This is generally a well made”

Size-Overall13%

“Great fit”

Gifting Purpose12%

“Gift”

Advertised Vs Actual Product7%

“Just as described came on time”

Color6%

“Nice and bright, with lovely colours and design”

Fun/Entertainment Experience6%

“good quality and fun to have”

Material Quality3%

“feels good quality plastic with a nice premium finish”

Shape/Style3%

“Good figure”

Comfort-Overall2%

“Good, comfortable pyjama bottoms”

What buyers complain about

Quality-Overall16%

“Awful build quality”

Value For Money15%

“For price this was so dissapointing”

Size-Overall13%

“I found the size to be a little big however that's just personal preference to allow extra room”

Strength11%

“it is more fragile than expected”

Durability10%

“fell apart almost as soon as my son got it out of the packaging”

Weight Heavy4%

“The head is too heavy”

Gap/Hole4%

“it came with a hole”

Stitch/Finish/Polish2%

“noticed it was never stitched properly”

Mechanism Issues2%

“Limbs pop off even with the slightest movement”

Pockets/Compartments2%

“Pockets came unstitched after about a week”

Top return reasons

Size-Overall20%
Defective Material/Parts14%
Quality-Overall13%
Durability13%
Advertised Vs Actual Product12%
Gifting Purpose4%
Adhesion/Stickiness3%
Material Quality3%
Add-Ons/Attachments2%
Functionality-Overall2%

Common questions

Is dragon ball z profitable to sell on Amazon United Kingdom?
The niche generates £60K/yr across 50 tracked products. 0 of 10 products launched in the last 360 days are still selling. 90-day search growth is -12.1%. Flapen's verdict: Skip it (47/100).
How competitive is the dragon ball z niche?
14 brands and 44 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in dragon ball z?
Top complaints mined from reviews: Quality-Overall, Value For Money, Size-Overall. The return rate is 1.1%.
When does demand for dragon ball z peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 3.9× the quietest.
What does it cost to enter the dragon ball z niche?
Listings span £6.80–£97.94; the average listing price is £16.89 (sweet spot $15–$100). The average incumbent carries 326 reviews — the moat a new listing must climb.